The COVID-19 pandemic has proved one of the most devastating health crises of the 21st century. Due to this reason, many educational institutions were closed in order to save lives. This action can cause interruption in educational activities. Due to this issue, Online Distance Learning (ODL) have grown in popularity and is seen as an alternative method in higher educational setting. We are now moving towards a new normal life practices due to this global health crisis. Adapting to this new normal, Universiti Teknologi MARA (UiTM) continue their teaching and learning activities using Online Distance Learning (ODL) approach starting from 13 April 2020 until now. This research paper is conducted to conceptually propose the effective strategy to conduct online distance learning (ODL) in UiTM through the perspective of ODL interaction, motivation, students' performance and ICT and technology support system. This is due to the concern that going digital effectively requires substantial coordination by management and support from ICT service providers. Thus in order to develop ODL effectively, we must see our readiness to use an effective ODL approach as well as needs for robust curriculum pedagogical and methods. Educators must also know the students condition such as their motivation and ability to have good internet connection so that ODL can allows students to access lessons and interact with educators.

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A model of students' entrepreneurial intention on the basis of the stimulus-organismresponse (S-O-R) framework is presented in this paper. It emphasizes that entrepreneurial education acts as an environmental stimulus that influences the cognitive, motivation and emotional responses of the organism, i.e., entrepreneurial passion and entrepreneurial desirability, and that it triggers a response in students that is related to entrepreneurial intention. Accordingly, entrepreneurship education has been proven as one of the crucial elements for increasing the number of individuals who want or intend to start his or her own business. Meanwhile, entrepreneurial desirability is developed through entrepreneurship education, which affects a person's desire to pursue a profession that corresponds to his or her learning experiences. In addition, students with entrepreneurial passion will experience tremendous emotions, use their minds, and act immediately to achieve their goals. Therefore, this relationship is mediated by entrepreneurial passion and entrepreneurial desirability, and the conceptual model described in this paper seeks to inform future empirical research.

The concept of behavioural intention is one of interesting topics in marketing research. It becomes a crucial factor for companies to understand the underlying factors that create behavioural intention to purchase to stay relevance in the competitive market. However, with the revolution of technology that made mobile shopping become easier, thus, it limits the effort of consumers to visit brick and mortar store. The popularity of using mobile as shopping devices and the shopping activities can be conducted in anytime as well as anywhere and the mobile shopping is being used beyond expectations. Based on this reason, it is vital for marketers to identify the factors that influenced of behavioural intention on mobile shopping use of hijab fashion among Muslim women in Malaysia. Thus, the study investigates the factors influencing behavioural intention on mobile shopping use from the aspect of customer innovativeness, perceived usefulness, perceived ease of use as well as perceived enjoyment. This paper serves an understanding on behavioural intention of hijab fashion consumers using the mobile shopping and provides as a fruitful insight to marketers to segment of the market. Lastly, the study provides a conceptual framework as a preliminary attempt which related to factors influencing behavioural intention on mobile shopping use among hijab fashion consumers in Malaysia.

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