Purpose This study aims to identify the impact of affective components on behavioral intentions applying electronic word of mouth (eWOM) and is based on the “cognitive–affective–conative” model. EWOM allows researchers to get new insights about consumers’ behavior and explores new patterns of consumers’ decision-making processes. Design/methodology/approach This study is based on the theory of planned behavior (Ajzen, 1991), doubled with “cognitive–affective–conative” model (Oliver, 2014). This study applies structural topic modeling to examine the impact of satisfaction dimensions from all the Tripadvisor reviews on consumer behavioral intentions. The research sample covers all restaurants located in St. Petersburg (n = 10,424) and all consumers’ reviews (n = 286,642). Findings In this study, the dimensions of the affective component were identified. The results demonstrate that dimensions of the affective component (food quality, service quality, atmosphere and cost fairness) affect behavioral intention (willingness to share positive emotions). In total, 20 topics, forming these dimensions, have been indicated. Consumers tend to pay more attention toward food quality and restaurant staffs’ work when they are willing to share positive emotions and tend to point out auxiliary service when they have less willingness to share positive emotions. Random restaurant visits tend to increase the willingness to share positive emotions. Originality/value Research originality lies in a new methodological approach which is based on text mining techniques. To the best of the authors’ knowledge, this study is the first attempt to examine consumer behavior through the lens of the “cognitive–affective–conative” model based on eWOM and covers all businesses in the specific economic sphere. This has allowed the researchers to reveal new dimensions of consumer behavior and brought more insights into the consumers’ decision-making process.
Social entrepreneurship plays an important role in the maintenance of economic prosperity and brings benefits to society. The role of social entrepreneurship is growing in the light of challenges of the global economy, increasing uncertainty of the environment, the growth of social problems, and the emergence of crises in the 2020s. These derive an increase in economic and psychological challenges. Social entrepreneurship is known as the driver for solving global problems of society. The entrepreneurial ecosystem serves as a source of entrepreneurial opportunity, as a breeding ground for entrepreneurship. Therefore, exploring the topic of social entrepreneurship in the context of the entrepreneurial ecosystem becomes relevant. Social entrepreneurship, with respect to the entrepreneurial ecosystem, has been extensively explored. However, despite a growing body of publications, to the best of our knowledge, no bibliometric analysis is available on the topic. This analysis is important to understand what trends in the development of social entrepreneurship and the ecosystem exist, what further research directions can be recommended, and how the relationship between social entrepreneurship and the entrepreneurial ecosystem has been studied. This study aims to close the gap, consolidate research, and identify the state of the art in the field. In total, 357 publications from the Scopus database were selected for the period of 2009–2022. The study used social network analysis (bibliographic coupling network, co-citation network, citation network, and co-authorship network) and semantic analysis (semantic network) through VOSviewer version 1.6.19 and Gephi version 0.10.1 software. The results showed a growth of publications during this period, allowing us to observe influential journals, the most productive and cited authors, leading countries and universities, impactful papers, networks of collaborations, and co-citations of scholars. The paper with the highest degree of centrality is “Ecosystems in Support of Social Entrepreneurs: A Literature Review” while Sustainability is the most influential journal in the field. The analysis identified six thematic clusters within the research topic. The study contributes to the literature by presenting the research agenda, structure, characteristics of social entrepreneurship, and entrepreneurial ecosystem research.
Purpose This study aims to determine consumer satisfaction dimensions that lead to a willingness to share positive emotions through the study of TripAdvisor users’ reviews on St. Petersburg museums. The explorative study reveals the most significant factors that could predict museum visitors’ behavioral intentions. Design/methodology/approach The study is based on the theory of planned behavior and the “cognitive-affective-conative” model to analyze TripAdvisor reviews (n = 23020) and understand the relationship between the affective and the conative components of consumer behavior. Quantitative text-mining analysis allowed us to view every lemma of every review as a single factor for a deeper understanding of the phenomenon. Findings The research has enlarged the literature on museum consumer behavior. Behavioral intentions of museum visitors are affected by satisfaction dimensions, especially emotions felt; the esthetic dimension and museums’ surroundings affect consumers’ overall willingness to share positive emotions, while bad service quality and pricing policy make a visit to the museums less satisfying. Practical implications Managers can enhance their offerings and attract new consumers by identifying the satisfaction dimensions that influence their intentions to share positive emotions. The research findings can aid museums, tour agencies and government officials in developing targeted products and strategies to meet consumers’ expectations and promote urban tourism. Originality/value The research identified the dimensions that influence visitors’ willingness to share positive emotions through user-generated content in the context of museums. The study applies quantitative text analysis based on logit regression, which is a novel approach in the field of urban tourism research.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.