Estudiar las culturas incluye indagar en torno a los conceptos de creencias y normas para obtener el contenido de las reglas que coordinan el comportamiento, lo que se ha estudiado a través de las premisas psico-socio-culturales (PPSC; Díaz-Guerrero, 2002). La base de la etnopsicología del mexicano son las premisas originales de la familia (Díaz-Guerrero, 1994), las cuales no incluyen normas y creencias que rigen el comportamiento de parejas, la situación actual de género y aspectos de la vida postmoderna. El objetivo de la investigación fue indagar sobre las PPSC de manera que incluyera normas y creencias, en base a ítems extraídos de 4 inventarios, en una muestra no probabilística intencional de 1624 hombres y mujeres con diferentes niveles educativos, provenientes de 6 regiones diversas de México. Los resultados de los análisis de varianza factorial y de correlaciones (r) muestran la preponderancia del sexismo, machismo y marianismo, que marcan un apego mayor a la cultura conforme las personas pertenecen a ecosistemas más tradicionales, básicamente cuando la educación es más baja y cuando son hombres.Palabras clave: cultura, premisas, normas, creencias, etnopsicologíaThe study of cultures involves researching the concepts of beliefs and norms in order to reveal the content of the rules that coordinate human behavior, a task often pursued through an approach based on psycho-socio-cultural premises (PSCP; Díaz-Guerrero, 2002). The basis of the ethnopsychology of Mexicans is formed by the original premises of the family (Díaz-Guerrero, 1994), which lack norms or beliefs to regulate the behavior of couples, the current gender situation, or aspects of postmodern life. The goal of the present study was to investigate PSCPs in a manner that would include norms and beliefs. In order to do this, items were taken from 4 inventories and administered to a non probabilistic purposive sample of 1624 men and women of various educational levels, living in 6 different regions of Mexico. The analysis of variance and the correlation analysis (r) conducted reveal the predominance of sexism, machismo and marianismo, which are indicative of a stronger attachment to the culture in people belonging to more traditional ecosystems, basically people with lower education and males.
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