This study aims to see how the strategy of the indozone.id visual team in designing infographics on Instagram social media. The research statement proposed is how the strategy of the indozone.id visual team in designing infographics on Instagram social media? In this study using a qualitative descriptive method based on the constructivist paradigm. The research subjects were the Visual Team, Editors, and Followers of the indozone Instagram account. With the data collection techniques of observation, interviews and documentation conducted through key-information and informants, this study uses the Media Ecology theory from MC. Luhan. In its implementation, online media owners produce various elements in the news they make. Online news agencies are always prone to convey unverified information to the wider community which results in misperception and misinterpretation of news that has facts. Therefore the focus of this research is the strategy of the indozone.id visual team in designing infographics on social media Instagram. The results of this study can be seen that the strategies implemented by indozone.id include making infographics easy to understand, interesting titles, looking for news to be used as infographics, obstacles when making infographics. This strategy was carried out by the visual team in presenting the infographic. Keywords: Strategy, Online Media, Infographics, Instagram
The digital era has changed all aspects of life, including the aspects of the broadcasting industry. The presence of internet technology also presents a new system in the broadcasting industry. changes in the broadcasting system have also resulted in business diversification in the broadcasting industry. in this digital era, it has also tightened the business competition in the broadcasting industry such as Banten TV. The formulation of the problem in this study is how to transform and diversify Banten TV's business in maintaining the broadcasting industry business. The method used in this study is a qualitative method with a case study approach by exploring the transformation and Diversification of the Banten TV Business, the paradigm used is constructivism with the theory of media ecology from Marshall McLuhan. Hasi research shows that Banten TV as the largest local television in Banten province transforms broadcast content by broadcasting entertainment and local wisdom such as the local culture and religion in Banten province. With broadcast coverage using a 5000-watt transmitter, it certainly has a potential role in raising local wisdom with a very wide radiance, the transformation of Banten TV broadcast content is carried out by raising a religious superior program with the name of the Sholawat program (Solusi Tepat Per erat Umat) as a superior program in raising local wisdom in Banten which is religious and also the exploration of tourist destinations in the Banten region. In addition to transforming content, Banten TV also diversified its business by creating television program programs in collaboration with the Banten provincial government as a strategy for increasing the company's economic value.
Penanganan Kasus COVID 19 DI wilayah DKI Jakarta cukup menjadi perhatian public Indonesia. Jakarta sebagai Epicentrum pemertintahan Indonesia juga menjadi Epicentrum penyebaran Virus COVID-19. Sehingga informasi yang muncul di media massa seiring sejalan dengan meningkatnya popularitas Anis Baswedan sebagai Gubernur DKI Jakarta. Popularitas Gubernur Anies di media massa semakin meningkat karena kinerja dan kemampuannya memprediksi dan menangani wabah COVID-19. Tujuan yang ingin dicapai dari penelitian ini adalah untuk mengetahui bagaimana persepsi masyarakat DKI Jakarta tentang media massa dalam memberitakan strategi penanganan wabah COVID-19 oleh Pemerintah Daerah DKI Jakarta. 2. Untuk mengetahui bagaimana strategi penanganan wabah COVID-19 oleh Pemerintah Daerah DKI Jakarta terhadap pembentukan opini publik warga DKI Jakarta. Penelitian ini menggunakan pendekatan kualiitatif dengan teori persepsi, pendekatan kualitatif deskriptif dengan metode wawancara sebagai instrumen pengumpulan data primer dan studi pustaka sebagai bahan sekunder subjek dari penelitian ini adalah Warga DKI Jakarta yang tersebar di Wilayah Kabupaten/Kota yang ada d Provinsi DKI Jakarta. Hasil penelitian ini menunjukkan bahwa masyarakat cenderung mengikuti arus utama media massa atau dapat dikatakan memiliki kepercayaan yang cukup tinggi terhadap informasi yang disebarluaskan media massa tentang penanganan pandemi COVID-19 yang dilakukan oleh Pemerintah Provinsi DKI Jakarta. Pemprov DKI Jakarta yang dinilai baik oleh media massa. baik oleh masyarakat seiring dengan tingginya intensitas konsumsi media massa.
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