Support and engagement with the First Amendment among high school students is at a high level; however, little is known regarding the ways high school students learn about the First Amendment. This study examines what sources students learn about the First Amendment from, and if some sources are considered more valuable than others. This study focuses on three primary possible First Amendment sources: parents, classes, and media. This issue is examined through a survey of high school students. The study indicates that classes are the most frequent, and most valuable, source of First Amendment knowledge.
Through a series of focus groups, this study explored whether a non-representational group of teenage girls identified a perceived fit between women's magazines and their teenage spin-offs. A perceived fit occurs when similarities between products are recognized. This study also examined if this fit increased the chance that the participants would read up from the teenage spin-off to the women's magazine. Reading up occurs when the consumer transitions from a young adult publication to the parent publication in the same brand. The focus group participants found perceived fit between magazines that had successfully transferred brand identity from the parent magazine to the teenage spin-off. They also exhibited a likelihood to read up to the women's magazine in the same brand because of brand loyalty.
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