Given the benefits both individuals and collectivity have achieved over the past few years thanks to Mobility-as-Service (MaaS) systems, various studies were conducted to predict the level of acceptance of MaaS bundles from different territorial scales and in different countries. Results obtained are in some cases contradictory. Literature is lacking in the study of small-to-medium-sized urban contexts and in the effects of the ongoing COVID-19 pandemic. This paper aims to understand (1) what factors influence respondents’ preferences between their usual transportation means and a possible MaaS alternative and (2) what leads a user to prefer one MaaS bundle to another. A logistic regression and a mixed logit model were developed to reach the two aims, respectively. These models were calibrated using questionnaires administered to employees of the Municipality of Padua, a medium-sized city in Italy. Aspects concerning the perception of health safety in relation to the COVID-19 pandemic were included in the analyses. In 37% of the cases, users stated they would be willing to adopt at least one of the proposed MaaS bundles. The results suggest that MaaS solutions can be a useful tool for managing mobility even in medium-sized cities, provided users’ biosecurity concerns are addressed by appropriate countermeasures.
Mobility as a Service (MaaS) is often seen as a promising solution to address societal and environmental challenges. Despite the importance of quantifying its potential benefits, few previous works have focused on the impacts on the environment, and all of them considered large cities. This study aims to forecast the diffusion of MaaS in a medium-sized city and quantify the consequent reduction in pollutant emissions for commuting trips. Answers from a mobility survey administered to employees of the Municipality of Padua (Italy) were used to calibrate a model predicting MaaS adoption, which was applied to real working trips to estimate daily vehicle emissions savings in future scenarios with different MaaS bundles. The results indicated that the opportunity to have multimodal mobility options providing door-to-door travel is a fundamental element to ensure wide MaaS diffusion. Furthermore, public transport was confirmed to be the backbone of such a system. Compared to the current scenario, we observed up to a 41% reduction in pollutant emissions. The analysis pointed out that MaaS adoption is highly dependent on the characteristics of the proposed bundles, thus highlighting the importance of a proper design of the service and ex ante evaluation of emission savings.
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