Family communication is at the heart of the family and its functioning. It is a two-way process in which family members create, share, and regulate meaning. Advances and dissemination of information and communication technologies (ICTs) are constantly changing the way families communicate. However, little is known about the use of different family communication styles and their impact on family well-being. Family communication through verbal and non-verbal interactions play a central role in maintaining family relationships and improving family well-being. It provides family members (who are related through biological, marital, cohabitation and/or emotional relationships) the basis for sharing meaning, connecting, flexibly changing family rules, finding fulfilment and expressing themselves, and sharing attitudes, values and beliefs. Family communication includes the content (verbal and non-verbal), frequency, and nature of family interactions that define the family and build family relationships. The main goal of this study is to look at the link between communication technology and family relationships, to understand whether family interactions are affected when the usage of communication technology increases.
Following the implementation of the Movement Control Order (MCO), single mothers are among the most severely affected. This group is not only losing their source of income due to the MCO, but most of them do not have sufficient savings to support their families. This study aims to investigate the perceptions of B40 Single Mother Entrepreneurs in Malacca towards the usage of Facebook as a platform to generate income during the COVID-19 Pandemic. The objective of this study is to explore how Facebook helped B40 Single Mother Entrepreneurs in Malacca survive during the COVID-19 Pandemic. The research adopted a qualitative indepth interview for the data collection process. For data analysis, the researcher analysed the findings using a thematic analysis suggested by Braun and Clarke (2006). The results show that B40 Single Mother Entrepreneurs in Malacca had a very positive perception towards Facebook as a platform to generate income during the COVID-19 Pandemic due to several factors. Besides, the results also indicates that Facebook help B40 Single Mother Entrepreneurs in Malacca survive during the COVID-19 Pandemic in several ways, such as improving the (1) visibility of the products, (2) promoting the products, (3) cost cutting, and (4) customer engagement. The results also reveal that there are five reasons why Facebook is considered as the best social media platform in aiding small businesses generate income during the COVID-19 Pandemic.
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