Revenue management (RM) on chain hotels versus independent hotels intends to create value for the activity, manage revenue, and control costs for profit efficiency. The article presents a simplified analysis of its management that intends to benefit suppliers, hotels, and hotels' level of service and how it is being seen nowadays. There was drawn a research question in this study: to understand how it is perceived the impacts of RM on supply chain management (SCM)? This essay aims to bring a two-ways input (from and to), hotel managers, hotel professional revenue managers, and supply chain managers. Due to the pandemic, all data for forecasting and analysis have been reconsidered because they cannot be related to further implications caused by the market changes and guests' behaviors, making this research relevant at this period.
Background: Managers worldwide are dealing with an organisational paradigm never seen before due to the coronavirus pandemic, which motivated them to seek more solutions for their business operations continuity. Considering this scenario, one of the solutions was to transform analogue processes into digital to reduce the pressure organisations are going through and surpass a pandemic stage with a beginning that does not have an end in sight. These constraints have led stakeholders to rethink operations continuity processes, the physical distance and emotional distress in their workers, and the look for technology that meets the organisation's needs. Aims: Throughout this article, we aim to investigate how the pandemic crisis-affected digital transformation in organisations on three main pillars: Technology, processes, and human capital. Methods: As a methodology, we proceeded with systemic literature review principles with an approach to bibliometric analysis to study how the pandemic crisis has affected digital transformation in organisations. Implications: Our study contributes to the body of knowledge about the pandemic effects of digital transformation in organisations and practices by giving companies insights on how to surpass digitalisation obstacles and keep prospering both during and after the crisis. Results: Abandoning old strategies and rebuilding the organisation, the remote work inclusion, and managers leaving old strategies.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.