Organisations have traditionally employed new product development frameworks to increase the effectiveness of their innovation programmes. These strategies have worked in the past but are increasingly being challenged by developments in the marketplace and technologies. This has led firms in some sectors to move to a new paradigm of competitiveness, namely solutions innovation. This paper examines the challenges facing the computer and electronic equipment sector and the movement to a solutions innovation paradigm.
A three‐study examination of young adults suggests that their motivation for status in terms of their luxury fashion purchase intentions is impacted by a bandwagon effect. In Study 1, qualitative research informs what fashion items represent status to young adults, how they view these items, and how they view others owning these items. In Study 2, survey research establishes the link between the motivation for status (status consumption) and purchase intention/ownership of these fashion items. In Study 3, a national survey of young adults examines what mediates and moderates the motivation for status to lead to luxury fashion purchase intentions. Results from the three studies indicate that status consumption has a positive impact on purchase intention of luxury fashion. This research also finds that cultural variables have an impact (mediate) the relationship between status consumption and purchase intention. Specifically, collectivism, uncertainty avoidance, power distance, and masculinity mediate the relationship between status consumption and purchase intention. Finally, the moderating impact of the bandwagon effect has a significant effect on the relationship between status consumption and fashion purchase intention for the cultural variables of uncertainty avoidance, long‐term orientation, and power distance. Implications for marketers are provided based on the findings.
Purpose -The purpose of this paper is to conceptually and empirically explore the antecedents and consequences of entrepreneurial burnout -that is burnout related to the process of discovery or creation of attractive economic opportunities, the assessment of these opportunities, and the decision on the exploitation of opportunities. Design/methodology/approach -This study is a survey of entrepreneurs in New Zealand who were alumni of a university sponsored executive development course for owner-managers of smalland medium-sized enterprises. Findings -It is found that role stress is positively related to burnout and that burnout has a negative impact on organizational commitment, organizational satisfaction, and relative perceived firm performance. In addition, implications for entrepreneurs are offered with the objective of providing suggestions to mediate the negative consequences of entrepreneurial burnout.Research limitations/implications -The present study is limited by culture -the sample was drawn from New Zealand entrepreneurs; survivor bias -only successful owner-managers who self-selected for executive education were in the sampling frame; and the limits of the metrics. The first additional questions would be how widespread is the problem, and how does that vary by type of entrepreneurial endeavor? The secondary research priority concerns the antecedents of burnout in the entrepreneurial context. Practical implications -Entrepreneurial burnout may have significant social and economic costs that can be minimized with proper treatment and prevention. Originality/value -Burnout has not been extensively explored in the context of entrepreneurs.
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