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This work examines the use and understanding of metaphor in wildfire discourse. We focus on the framing of wildfires as monsters, seen in statements such as "Monster wildfire rages in Colorado" and "Two monster wildfires in Northern California are slowly being tamed," which reflect a "WILDFIRE IS MONSTER" metaphor. Study 1 analyzes how and when this phrase is used in TV news reports of wildfires, and Study 2A and Study 2B investigate how it influences reasoning about risks associated with wildfire. The results show that metaphor is widely used in framing news reports about significant wildfires, and that its use influences how people reason about them. The work is part of a project aimed at developing better ways to communicate about risks related to natural events and climate change.

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Scholars suggest that judges have an incentive to use complex language to increase support for their decisions. Research on the effects of processing fluency, however, points towards a different set of expectations. Using a survey experiment, we manipulate the complexity of the language conveying two Court decisions and two types of source cue. For the less polarizing of the two decisions, we find that by decreasing processing fluency, complex decision language can both decrease acceptance of the decision and diminish the importance of source cues in arriving at this judgment. Legalistic terminology, however, increases acceptance.

The past decade has seen a rapid increase in the number of studies employing psychophysiological methods to explain variation in political attitudes and behavior. However, the collection, analysis, and interpretation of physiological data present novel challenges for political scientists unfamiliar with the underlying biological concepts and technical skills necessary for utilizing this approach. Our objective in this article is to maximize the effectiveness of future work utilizing psychophysiological measurement by providing guidance on how the techniques can be employed most fruitfully as a complement to, not a replacement for, existing methods. We develop clear, step-by-step instructions for how physiological research should be conducted and provide a discussion of the issues commonly faced by scholars working with these measures. Our hope is that this article will be a useful resource for both neophytes and experienced scholars in lowering the start-up costs to doing this work and assessing it as part of the peer review process. More broadly, in the spirit of the open science framework, we aim to foster increased communication, collaboration, and replication of findings across political science labs utilizing psychophysiological methods.