<p>This study seeks to determine the impact of sales promotions on sales turnover in the airlines industry in Nigeria. Ex post facto and survey research design were adopted. Secondary data on average monthly passenger turnover covering a period of 25 years (1991-2015) were collected from the records of airport authority. A questionnaire was also administered to 450 air travellers to ascertain the extent to which sales promotions incentives stimulate them to travel by air within Nigeria. Frequency analysis, regression and t-Test methods of analysis were applied. The results show that sales promotions incentives significantly impacted sales turnover in the airlines industry; and air travellers prefer non-monetary sales promotional offers and off-line incentives to monetary and online offers. The study, therefore, recommends that the management of the airlines need to be more innovative in making promotion offers to air travellers so as to optimize the opportunity. Non-monetary and offline incentives offerings should be emphasized to meet the preference of air travellers. For future research, the study suggests that the focus can be on identifying other salient factors that motivate passengers to travel by air so as to boost industry sales.</p>

The purpose of this study was to identify the problems associated with management of School Health Service (SHS) in Nigerian primary and secondary schools, and proffer solutions to them. Integrative literature review, in which texts were critiqued, analyzed and synthesized for gaps in knowledge, was used to establish the problems of SHS in Nigeria. The problems identified were: lack of awareness of SHS, lack of personnel, underfunding, poor facilities, poor inter sectoral networking, lack of critical leadership input, poor data management among others The solution proffered to the problems was digitalized management input in form of: engaging in internet based awareness campaign on SHS; utilizing social media to host School/Community collaboration on SHS; creating school health help/donation platform using digital technology; providing digital leadership in school management, creating digital data mining system and others. Based on the conclusion that a digitalized management input will solve the problems of SHS in Nigerian schools, it was suggested among other things that: the Ministry of Education should insist on digital literacy for teachers and school heads, redefine conditions for stakeholders’ participation in SHS and review its policy. The Ministries of Education and Health should set up a joint monitoring team to supervise operations of SHS in Nigerian schools.   Received: 19 April 2023 / Accepted: 19 June 2023 / Published: 5 July 2023

No abstract