The rise of social media in today’s digital era is considered important because it helps people communicate and share information online. It is not surprising that ease of sharing information and communicating through social media has an impact on increasing many online activities, including business activities. This phenomenon is an inspiration that researchers can use to uncover the role of social media in Indonesia for business activities by knowing the factors that can influence a social media follower or fans into actual buyers. By surveying users of social media, 546 responses were collected from social media entrepreneurs and social media buyers. The data analysis showed there is enough evidence that social media is being used for business. The frequency of social media usage has strong links to users to use to buy products or do business in that venue. Young people, such as college students, tend to use social media for business more than those with higher levels of education who may already have permanent jobs. Multiple regression analyses have resulted in a proposed model of social media use for business and offers five major factors that influence satisfaction and performance when doing business on social media.

The use of cell phones has undergone a rapid change and will continue to change. Previously used for voice communication in the 1980s, now mobile phones have various functions so that they are known as smartphones. The various functions of this smartphone are not only used for a positive purpose, but also create new problems, such as cyberbullying. Cyberbullying is a type of social abuse by utilizing electronic gadgets such as smartphones. The growing population of smartphone owners among students raises new problems in the classroom. Misuse of smartphone use, especially in the perspective of cyberbullying, can result in disruption of the quality of learning in the classroom and the academic atmosphere on campus. Compared to traditional bullying, cyberbullying can happen anywhere and anytime. Text, photo or video information used in cyberbullies can be delivered directly to the target person. This research aims to study the factors why students conduct cyberbullying and the effects of cyberbullying. The result of analysis shows enough evidence that there is a misuse in the use of smartphones when in the classroom. Various factors have been identified such as high frequency of smartphone usage which is not related to lessons in class, chatting in social media and bullying for fun or joke. The negative effect of cyberbullying is mostly feel humiliated followed by worried and isolated. The results of this research help higher education institutions to anticipate the impact of smartphone use among students earlier and take appropriate steps or policies to maintain the learning process and quality learning atmosphere.

No abstract

Exhibition management is a complex process which is why it is important to understand the elements of the exhibition that attract potential visitors and exhibitors to create a successful exhibition where there are many visitors and exhibitors. There are many factors, e.g., venue facilities, contractors, ease of access, and recreation around the location that plays an important role that form the basis of a successful exhibition. However, there is no consensus among researchers on this issue. Previous research has different arguments as to which factors are more important, although most agree that overall satisfaction with the quality of exhibition services relates to visitor satisfaction. Visitor satisfaction is hypothetically closely related to the dimensions of SERVQUAL and therefore, this study aims to identify components of service quality extracted from previous research that have a significant influence on the quality of exhibitions and therefore increase the source of revenue for exhibition companies. The unit of analysis in this research are organizer companies and their customers. SPSS software used to analyze data and analyze confirmatory factor analysis using SMART-PLS produces a modified SERVQUAL model which shows that non-tangible has the strongest influence on service quality, followed by cluster effect, other and tangible dimensions.

The rise of social media in the digital era is considered important for anybody because it helps people to communicate and share information with each other online. Because it has become a necessity, it is not surprising that the number of social media users has increased. This also has an impact on increasing various online activities, including business activities. The ease of sharing information and communicating through social media can help entrepreneurs and consumers to conduct business activities or buy and sell online. This phenomenon is an inspiration for researchers to uncover the role of social media in Indonesia in business activities, knowing the factors that can influence a social media follower who initially "likes" to "buy", so that it can be developed into a social commerce model. By surveying users of social media, 547 data are collected that consists of social media entrepreneurs and social media buyers. Adapting He et al framework, the results of data analysis showed that there is enough evidence that social media has been used for business. The frequency of social media usage has strong links for a user to buy products or do business on social media. Young people such as college students tend to use social media for business more than those with higher levels of education who may already have permanent jobs. Multiple regression analysis resulted in proposed model of social media usage for business. There are five major factors that influence satisfaction and performance of doing business on social media. The results of this study are useful in the management of business operations or start-up companies that use social media. Social media helps businesses to reach consumers easily and quickly without needing to spend a lot of money and energy.