The social assistance program for raising goats in Bekasi City is an alternative to post-Covid-19 economic recovery which has been given to 100 business groups but after one year there were only 73 active breeders, so it is interesting to study with the aim of knowing internal factors (strengths and weaknesses) and external factors (strengths and threats) in formulating a strategy for developing a goat-sheep business in Bekasi City. A sample of 40 respondents was taken through a purposive sampling approach and data analysis was carried out qualitatively (descriptive business activities and determining alternative strategies), as well as quantitatively through instrument testing, IFE/EFE analysis, SWOT Matrix and QSPM Matrix. The results of the study show that the goat livestock business in Bekasi City is in a weak condition with strategic priorities, namely (1) revitalizing the revolving program by benchmarking to regions that carry out best practices, (2) maximizing the promotion of the revolving grant model with good management by policy makers, (3) strengthening the readiness of beneficiaries in raising goats, and (4) increasing the number of beneficiaries of sheep livestock assistance.
The rapid development of settlements, industry and infrastructure in the city of Bekasi has resulted in increased pollution, reduced the amount of agricultural land used as a food producer and a source of oxygen. To minimize this impact, it is necessary to have community service in the form of urban farming activities using the green wall method. The method of implementation is in the form of outreach and training, such as (1) Providing knowledge and understanding regarding urban farming and procedures for making green walls, (2) Carrying out green wall making practices. The results of its activities are the presentation of the extension material which includes the history of green walls in the world, types of green wall, the main structure of green wall, green wall containers, green wall planting media, types of plants for green wall, watering techniques on green walls, the concept of laying out green wall, and practice of making green wall (tools and materials, as well as work steps). Furthermore, the practice of making green wall (done outdoors). At the practical stage, the community is invited to be directly involved in assembling materials and arranging plants on the media so that a green wall is formed. This green wall creation program is very useful, gives satisfaction, and the program can be continued independently by partners.
Internet technology has changed the shopping behavior of consumers in the world including Indonesia as a developing country. Consumers only have to be connected to internet or online to get the product they want without having to go to the seller directly. Consumers buy online because of a good perception of the use of internet technology to meet the needs of vegetables and fruit. This study aimed to understand the level of intention of Indonesian consumers, determine the perceived usefulness, perceived ease of use, perceived of trust, perceived of risk prevention, and perceived of prices of Indonesian consumers in buying fresh agricultural products via online, which were vegetable and fruit. The method of research data analysis used was descriptive analysis. The samples in this study were 146 respondents which obtained by purposive sampling, which was individual who had bought vegetable and fruit via online at least once from various internet-connected applications. The results showed that according to the use of internet technology consumers felt the benefit in finding product information faster, independence in transactions, trusting that the business identity of the online sellers was conveyed honestly, online sellers sent products at the correct address, vegetable and fruit prices set by online sellers in accordance with the benefits received.
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