The extreme "pollution" of the global information space has a negative impact on the social well-being of the population for media space is a kind of social space covered by the media. It is necessary to create an effective system of legal protection and social guarantees so that any citizen can receive minimal social protection and be protected from the negative impact of the adverse ecology of the mass media. Not everyone who is experiencing intense exposure to the media is aware of its negative effects including "fatigue syndrome". To prevent it, D. Lewis proposes the following algorithm: use all information technologies of business and everyday communication; improve the methods of studying and processing data; set the right priorities for their analysis and use [26]. All media and actors that interact with them must master information culture, for which it is necessary to train specialists in the field of media ecology who are aware of the influence of media and social technologies on people's feelings, thoughts, values and behavior. So far, experts on media ecology do not have a sufficient theoretical basis for conducting sociological research and identifying how the media forces the audience to structure what it sees, hears and feels in a certain way. Today's media (especially electronic) can have a violent and undesirable effect-this is not only a psychological but also a philosophical, social and cultural problem that affects both children and adults. "Information anarchy" leads not only to moderate negative consequences but in some cases to "information ecocide"-destruction of traditional information and the media. Countering the contamination of the information environment should include the following steps: development of requirements for the content creation; monitoring of the collection, storage, processing and destruction of information; development of criteria for assessing the use of information. It is necessary to introduce a single rating system for information products, which will allow users to evaluate the quality of information sources according to the following criteria: purity of information; work on creating content; source coverage; quality (completeness) of information; sources of specific data sets; social-demographic characteristics of potential users.

Abstact. There is a lot of evidence that most people are capable of recognizing emotions by facial expressions. What information does a facial expression usually provide? Can emotions be shown without facial expressions? Can there be facial expressions without a corresponding emotional state? Are there individual facial expressions? The studies of various aspects of non-verbal communication show both similarities and differences in non-verbal behavior. It is argued that similarities are most evident at the individual level, when the focus is on the objective, formal features of behavior, while differences are more likely to be found when the analysis focuses on the relationship between individuals and interpersonal meanings of behavior. Despite the rapid expansion of research on non-verbal communication, most of it describes simple differences in the display of non-verbal signals. Although they differ in almost every other respect, most facial measurement methods focus on what is seen, on what the researcher can identify when seeing some facial movements. Most of the research methods applied are not sufficient for the study of this complex, multidimensional issue. Like all basic studies of communicative processes, proxemics is more about how than why, and more about structure than content. The article focuses on the question whether non-verbal behavior reflects cultural similarities or differences, and whether different levels of analysis allow to observe both cultural homogeneity and diversity inherent in most acts of non-verbal behavior. The authors consider the data of laboratory experiments on the relationship between emotions and adults’ facial expressions: some studies confirm the high consistency between fun and smiling, and from the low to moderate consistency between other positive emotions and smiling. The available evidence on surprise and disgust suggests that these emotions are accompanied by their ‘traditional’ facial expressions or even some components of such expressions only in a minority of cases. The American anthropologist, one of the founders of kinesics, Birdwhistell introduced this term for the complex study of facial expressions, poses, gait, and visible movements of arms and body. Birdwhistell argues that body language is determined by cultural environment rather than universal genetic programs. Birdwhistell defines kinesics as “the study of body-motion as related to the nonverbal aspects of interpersonal communication”. He argues that communication with body motion is systemic, socially learned and communicative unless proven otherwise. The article considers in detail the works and theories of Birdwhistell who often had to admit that some of his ideas were controversial. The authors conclude that Birdwhistell’s works have serious mistakes, and other researchers failed to develop his theory of kinesics. Thus, the authors consider the research in this field focusing on the so-called recognition of the communicative meanings of facial expressions.

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This article examines the problems of communication between the government, society and the mass media in the field of extremism prevention through a systematic information policy aimed at identifying the causes and factors that determine radical manifestations, determining measures aimed at their localization, and forming a persistent rejection of illegal behavior of citizens and their associations in society. The competent organization of interaction between the government, society and the media makes it possible to synthesize their efforts in the field of extremism prevention. This approach encompasses not only basic security-based counter-terrorism measures, but also systematic preventive steps to address the underlying conditions that encourage individuals to radicalize and join violent extremist groups. It is necessary to develop specific recommendations and action plans at the federal, regional and local levels of both state and municipal authorities in active interaction with the mass media, in particular, focusing on the root social reasons why some people are attracted to extremist organizations and what measures to combat extremism are most effective.