Supplier Relationship Management is very important for manufacturing firms as it can ensure the supply of reliable and frequent deliveries in today's dynamic and competitive environment. For such relationship to be effective and long-term, it has to be beneficial for all parties, the buying and the supplier firms. This study attempts to examine the impact of supplier relationship management (SRM) on competitive performance in the manufacturing sector.Based on the literature review, we measure SRM through five main practices: supplier quality improvement, trust-based relationship with suppliers, supplier lead time reduction, supplier collaboration in new product development, and supplier partnership/development. We measure competitive performance through cost, quality, flexibility, delivery, and on time product launch.Using international data collected in Japan, Korea, USA, and Italy as part of round 3 of High Performance Manufacturing (HPM) project, and After using statistical package of social sciences (SPSS) to describe and analyze the data, the results show that two practices of supplier relationship management, supplier partnership/development and supplier lead time reduction significantly and positively affect the competitive performance of the buying firms. Discussion and conclusion are provided based on the results of this study.

The major aim of this study is to analyze the effect of relationship marketing factors on customer retention through relationship quality in the Jordanian's pharmaceutical business sector. This study adopted the customers' view; the retail pharmacists who are dealing directly with the pharmaceutical companies' suppliers. The theoretical framework of this study has been tested using data gathered from the questionnaires directed to a total sample of 500 retail pharmacies located in Amman and Zarqa. The statistical results indicated that communication significantly and negatively affects relationship quality. While seller expertise, which is the most influential factor within relationship marketing factors that affects relationship quality, has a significant and positive effect on relationship quality. The results of the comparison level of alternatives showed that it has a positive and significant effect on trust, no effect on satisfaction and positive but insignificant effect on commitment, while the dependence on seller indicated a positive but insignificant effect on commitment and satisfaction, while it has a significant and positive effect on trust. Regarding the results of cooperation, it affects trust and commitment significantly and negatively while it has insignificant and negative effect on satisfaction. The results of the effect of relationship quality on customer retention, showed a significant and positive effect of satisfaction and commitment on customer retention, while trust has insignificant effect on customer retention. Accordingly, research marketing implications, recommendations, and advices for upcoming research are also discussed.

This research aims at evaluating the traditional communication channels, and the possible impact that it may have on consumers purchase decision, particularly toward their choices of restaurants in Palestine. To achieve this purpose, two main hypotheses, and the total of four sub-hypotheses were derived based on literature review. Descriptive analytical methodology and inductive quantitative approaches were found most suitable to the nature of the research. The population of the research consisted of consumers who make the purchase decision in choosing restaurants either for themselves or on behalf of others. A self-administrated questionnaire was designed based on previous studies and primary data was collected over non-probability accidental sample (restaurants intercept). 500 questionnaires were distributed in Nablus, Ramallah and Bethlehem, 418 valid questionnaires were retrieved within a timeframe of 25 days, from 24th of June till 18th of July 2018, forming a response rate of 83.6%. Based on the statistical analyses, there is a statistically significant impact of traditional communication channels on purchase decision for Palestinian restaurants, the strength of the effect is moderate. Also, each traditional communication channels (Television, Radio, Newspaper and Outdoor) has, separately, a significant positive impact on consumer purchase decision. The strength of the effect ranged from weak to moderate, the study found that outdoors advertisements had the highest impact on purchase decision, followed by television, radio, and newspapers, respectively. Discussion and recommendations are provided based on the study findings.

This study aimed at identifying the effect of the organizational culture on the total quality management (TQM)in the Jordanian insurance companies. To achieve this objective, a questionnaire was constructed and distributedover the workers of these companies at their different managerial levels.

The study had shown many results. One of the most important results was that there was a statisticallysignificant effect of the organizational culture (meaningful values, support and promotion values, disciplinevalues and free style values) on total quality management in the Jordanian insurance companies. The studyfurther showed statistically significant differences at (?=0.05) significance level of the effect of theorganizational culture on TQM in the Jordanian insurance companies imputed to the difference of theoccupational variables (occupational level, years of experience).

The study recommended increasing the interest in improving the availability levels of the organizational culturedimensions in general; and place a particular focus on the relatively low level dimensions, and the necessity totake into account realizing coherence among these dimensions in terms of the closeness of the availability levels,and lessening the deviations among these dimensions as well as among the elements of the same one dimension,due to the integrative nature among them. The study further recommended assimilating the organizationalculture concept as an administrative concept by the managerial leaderships in the Jordanian insurance companies,being an important foundation, upon which the success or failure of applying the TQM depends.

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