The engagement between young generation and social media in Indonesia is crystal clear. On the one hand, politicians are aware that social media is an efficient and effective medium for interacting with society. It can be seen that, there's open chance for politician to embrace social media as their medium to interact with "youthizen" (youth netizen). This research aimed to describe the role of social media in building the political consciousness of the young generation. By using mixed methods (survey for quantitave method and depth interview for qualitative method) to high school students and those who influence their social media habit. The result showed that youthizen have strong engagement with social media but low political awareness. They're even disaggree to the usage of social media for their own political personal opinion. It also showed that they're vulnerable in facing social media hoax. Those situations might put them as targets by dirty political intension.

This study aims to investigate the differences in attitudes of young generation in showing their political expression on social media before and after the socialization in community service. The issue is related to the attitude of young generation in using social media as a means of expres-sion. Meanwhile, we realize that the internet can often be misleading with the abundance of in-formation and hoaxes. It requires the user’s ability to choose and filter the correct and useful information. As the generation that dominates social media and the internet, Generation Z is al-so a target of politicians and political issues on the internet. Therefore, political literacy for young generation in the internet is crucial. The data in this research were collected by quantita-tive descriptive methods through surveys before and after the socialization of social media and politics. The survey was conducted on 100 high school students in Semarang City. The results showed that the program for political literacy socialization increased the political literacy of the high school students by providing a positive knowledge regarding politics. The results showed that the program increased the high school students’ political literacy and attitude towards the use of social media for political expression.

Creative economy is not only contributed toward social welfare but also creates identity. This case study takes place in Kendal Regency Central Java Province. the purposes of this study are to observe the creative economy landscape, to give initial data and conceptual input for the Kendal Regency Government to conceptualize their city branding. As exploratory research, this research is using mixed methods. Quantitative descriptive data was gathered by the survey on the creative economy subsectors. Qualitative data were taken from non-participant observation, semistructured interviews, and literature review. This exploratory study found that 10 of 16 creative economy subsectors have existed in Kendal Regency. Visual communication design; product design; film, animation, video; photography; craft art; culinary; fashion; art performance; and music. These clusters can be used as city identity to formulate city branding, especially the craft art; culinary, film, animation, video; and art performance. Unfortunately, these potential resources were not involved on city branding created by the local government. In symbolic interactionism, people and their environment influence each other in culture-making processes. And so, in the processes of city branding. All the elements of the city should be in synergy to make a city branding. Bit it is not found in Kendal Regency. __________The original draft of this article has been presented at the 6th International Conference on Social and Political Sciences (ICoSaPS) 2020, Strengthening Resilient Society in The Disruptive Era, Surakarta, October 7-8th, 2020.

Economic developments and times are increasingly making people increasingly selective in choosing products or services. The emergence of new companies engaged in services and products that trigger the emergence of very competitive and tight competition in the business world. This situation is also experienced by service companies engaged in hospitality. In this globalization era, lodging services, meeting rooms to restaurants are needed by business people and tourists. The success of the company (hotel) is determined by the hotel management in managing the marketing mix, especially the promotion mix because promotion is a determining factor for the success of a marketing program. Grand Mercure Medan Angkasa Hotel realizes the importance of maintaining its level of sales and existence, so the Grand Mercure Medan Angkasa Hotel compiles and implements the right and unique promotional strategies to achieve company goals. This research purpose is to describe the implementation of the promotion strategy carried out by the Grand Mercure Hotel Medan Angkasa. The methodology used is descriptive qualitative. Where this research was carried out by interview, observation and documentation. The results of this study are promotional strategies implemented by the Grand Mercure Medan Hotel Angaksa in the form of external promotions and internal promotions that use many promotional media such as flyers, billboards, newspaper radio, television and social media. By providing unique promos and different from competitors who can increase the level of room sales of Grand Mercure Medan Angkasa Hotel during low season.

Poverty tourism that developed by Interculture Socio-Cultural community become controversial because it is trying to show the poor life of people in Luar Batang, North Jakarta. Poverty become an alternative tourism comodity that trying to show a reality of the real life in Jakarta. This research will explain the meaning or definition of poverty tourism from symbolic interactionism perspective. This research aims to find out: (1) the definition of poverty tourism that embodied in symbols, verbal and non verbal language, (2) to analyze the definition of poverty tourism. The research result shows that the definition relation of poverty tourism among the three parties there are mindless or unmeaningful between the one and the other party. That definition affected by historic, role/invovement, and also context like a legal formal towards the poverty tourism. The interculture considers the poverty tourism is a way to introducing two cultures in an activity. The resident of Luar Batang consider the poverty tour as a form of attention for them from other parties. Whereas, the DKI Jakarta government consider this poverty tourism violate the ethics, trying to show a disgrace to the foreign parties.