Currently, there is growing attention towards improving sustainability, including the worldwide agenda in moving towards Society 5.0. Since the formulation of Sustainable Development Goals (SDGs), the green logistics issue has been widely recognized as one crucial element to reducing environmental and social impact. Nevertheless, only a few studies in this area were established since the ignorance regarding this issue was immense globally, including in the Malaysian context. This paper intends to examine the relationship of organizational performance consciousness, economic performance consciousness, and environmental performance consciousness towards green logistics consciousness in enlightening environmental and social sustainability in the Malaysian situation. The data of 387 respondents throughout Malaysia were collected using a convenience survey sampling technique. This data was initially analyzed via descriptive, validity, reliability, and normality test using IBM SPSS Statistics. All hypotheses were analysed using the hierarchical regression analysis, which confirmed that organizational performance consciousness, economic performance consciousness, and environmental performance consciousness directly influence green logistics consciousness in Malaysia. This study is significant and crucial for business strategies formulation, predicting and assessing the potential environmental and social impacts of a proposed project, including evaluating alternatives, designing appropriate mitigation, management and monitoring measures via several entities such as government and policymakers.

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