West Java is one of the provinces in Indonesia with a very vast culture and art heritage. Now, the local arts and cultures have been diminishing with times. This problem was caused mainly by the declining appreciation and the lack of attention from present generations. However, the communication media and technology can play important roles to promote them. This paper aims at examining how multimedia communication models can optimize the process of inheritance and preserve art and culture. The model was developed in such a way, so that the inheritance processes of arts culture can be adaptive with modern society that is characterized by the use of computer networks and applications. The method used in this research is qualitative, and the final results is a collection of West Java local arts documentary videos that are mapped with their associated Geographic Information System, namely “Geographical Mapping of Sundanese Art”. The communication pattern is adjusted without damaging the content and essence of the cultural arts that are processed. This model will become an effective way to disseminate the local arts, so that the community can have easier access to the documentary video of local culture, especially in West Java region.

Tulisan ini merupakan tinjauan komparatif lagu “Papatet” gaya Bojongherangan dengan Pasarbaruan atau Kauman. Sejauh ini, belum banyak orang yang mengetahui perbedaan dari kedua gaya tersebut. Untuk mengetahui perbedaannya, maka dua lagu tersebut akan dikomparasikan dengan cara dianalisis secara musikal dilihat dari struktur dongkari. Hasil dari penelitian ini diketahui bahwa penggunaan dongkari pada gaya bojongherangan lebih sederhana dibandingkan dengan gaya pasarbaruan. Penggunaan dongkari pada setiap gaya cukup mencerminkan identitas dan karakter sesuai dengan kedua gaya tersebut. Hal ini menjadi sebuah kerja dokumentasi guna pelindungan dan pelestarian budaya khususnya pada gaya bojongherangan yang kini hampir mengalami kepunahan. Kata kunci: Gaya bojongherangan, Gaya pasarbaruan, Tembang Sunda Cianjuran, dan Dongkari.

The term cover here means to re-sing or re-perform a song. The process of covering a song is essentially an adaptation, in which much of the value lies in the cover musician’s interpretation. Covers can easily be found at wedding receptions in the case of performing popular songs and romantic themes. This research studies about pop cover songs on wedding receptions, using commodification theory by Vincent Mosco. Data collection methods are literature studies, interview, and observation. From this research, the results show that the commodification of pop music covers are as follows: (1) commodification of content, cover songs are packaged into a romantic musical performance, as if giving a "message" or “meaning” that a wedding party without musical entertainment would be felt less lively (2) commodification of audiences, the bride as clients are used as a source of economic (3) commodification of labor, skill and service of musicians as workers, are treated as commodities and rewarded in return. Wedding reception as popular culture is closely related to a society prioritizing prestige and image rather than just utilities.Keywords: commodification, cover, wedding music

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