This study investigates the link between the different service characteristics that have an influence on customer satisfaction in university cafeteria food services. A conceptual model comprising of different variables like food and beverage quality, service quality, food choice, price and value equality, and ambience were studied for customer satisfaction to explore the relationship among them. This study examined how dining experiences influence the satisfaction and loyalty of both non-mature (students) and mature (staff) customers, in order to find their similarities and differences within the context of university cafeteria services. The study was conducted at Taylor's University in Malaysia by using a quantitative research approach, and 231 students and 63 staff members of the university participated in the study. The findings reveal that the various quality factors considered in the study are positively correlated with customer satisfaction and have a significant impact on the satisfaction level of both students and staff who dined at the university cafeteria. It could be concluded from the results that the influence of price offered at the university cafeteria had a significant effect on respondents' loyalty. The result of this study offers a direction towards better the services and facilities, which lead to an increase of the competitive influence of the restaurant business in the marketplace.

The study aims to assess the factors for medical tourism destination selection from medical tourist's perspective and to determine the satisfaction level of medical tourists in Malaysia. Field survey was conducted with the structured questionnaire to medical tourists admitted at 11 public and private hospitals in Kuala Lumpur region during September and October, 2013. A nonprobability convenience sampling technique was used and 72 response were collected. Geography of Malaysia was found to be an important factor having direct and positive impact on patient's destinations selection and satisfaction level. Results also confirms that Malaysia is famous destination for Indonesians as a medical tourism destination. One of the apparent limitations of current research is the sample size, which is very small and also limited to hospitals in Kuala Lumpur, Malaysia. A study with different sample size and several locations in Malaysia may provide fruitful results for the evaluation of medical tourism destination selection. Finding of the current research are very much beneficial for the health ministry, tourism ministry and practitioners to improve the service level and in attracting big number of medical tourists to Malaysia. Several countries are offering medical tourism in Asia Pacific region and attracting big number of tourist every year. This Research was conducted to find out the factors, which are very much important to attract medical tourists to Kuala Lumpur, Malaysia and their satisfaction level to improve the performance level in future. Different aspects are involved like organization's functions, and Malaysian circumstances related to medical tourism in Kuala Lumpur Malaysia.

PurposeThis study examines the influencing factors of smart technology use behaviour (STUB), influencing tourist satisfaction and enhancing revisit intention for the Chinese tourism destination. Further, the moderating role of place attachment on the relationship between STUB, tourist satisfaction and revisit intention has been examined.Design/methodology/approachThe study employs quantitative methodology by incorporating the planned behaviour theory to develop the hypotheses. Using an online survey link, 409 responses were collected from the tourists employing a non-probability convenience random sampling technique.FindingsThe partial least squire-structural equation modelling (PLS-SEM) results show that social influence significantly affects STUB, tourist satisfaction and revisit intention. Also, the anticipated positive behaviour has positive and significantly affects STUB and revisit intention. Finally, the findings show that tourist satisfaction significantly affects revisit intention in the tourist destinations in China.Research limitations/implicationsA quantitative research design was applied, employing a random sampling technique, and surveys were conducted with tourists only in current research. However, future research can incorporate a wide range of methodology by collecting data from other tourism stakeholders to have an in-depth evaluation of repeat visitation behaviour. Future research can enhance the current conceptual framework by including other relevant variables like negative anticipated emotions at other locations, as the current study was conducted in the Chinese context.Originality/valueThis research adds value to the tourism destination to formulate tourist satisfaction and revisit intention. Implications are provided for a more nuanced understanding and effective planning in tourism destinations while considering smart technology use.

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This study explores the tourists' perception of risks attached to safety and security affecting their decision-making process. The study further discusses the risk perception of tourists in relation to social and cultural factors, media influence and demographic factors that motivate tourists to choose a safe destination and how tourists perceive the safety and security measures in the hospitality and tourism industry and at their travel destination. Quantitative research methodology was implemented and samples were collected from both the domestic as well as international tourists. A Stratified Random Probability Sampling method was applied to select the sample at five tourist spots of India i.e., Dehradun, Mussoorie, Haridwar, Rishikesh, and Nainital. 287 questionnaires were returned back and the data was analysed by using Statistical Package for Social Sciences. The findings reveal that tourists' decisionmaking process is influenced by their risk perception level; therefore, this study validates that tourists' decision-making is influenced by their risk perception level in relation with sociocultural factors and media influence and provides useful information for destination marketers, hospitality operators and its stakeholders in proper planning and implementation of the policies and to utilize this information while undertaking the marketing campaign or develop tourist products.