Abstractis descriptive research was undertaken to determine the employment attributes and expertise of the graduating students of Bachelor of Science in Information Technology (BSIT) of AMA Computer College (AMACC) Davao. To realize these objectives, a researcher-made instrument using the 4-point Likert type questionnaire-checklist was used. e respondents of the study were the BSIT graduating students for School Year 2011-2012 who completed the required 486 hours on-the-job training. Statistical treatments used were percentage, Chi-Square, Pearson Moment Product Correlation and Multiple Regression. Results showed that the graduating students possessed the basic characteristics, such as personal qualities, core skills and subject knowledge required by business organizations for initial employment. e respondents showed high levels of expertise in terms of knowledge and skills. Findings showed that respondents from outside of Region XI have higher personal qualities than those from Region XI. Students from public schools have higher personal qualities and core skills compared to those from private schools (sectarian or nonsectarian). However, no signi cant relationship was revealed between pro le and level of expertise in knowledge and skills of the respondents.

This study aimed to test the hypothesized model involving latent constructs such as concepts of artistry, potential commercial value, and merit evaluation with the goal to describe the assumed nature of the reality TV shows in the Philippines. As a study that employed the mixed method approach, this research also attempted to describe and understand the participants' views regarding the complex nature of reality TV shows in the country. The researchers utilized purposive sampling technique to choose 422 respondents from colleges and universities of Davao city. A 5-point Likert researcher-made questionnaire consisting of 47 items was used for the survey. Meanwhile, eight participants were selected for Focus Group Discussion (FGD). Findings revealed that the concept of artistry is largely determined by criteria used in reality TV shows although the credibility of the judges still is a critical factor to consider. Personality of the contender significantly determines his potential commercial value. Merit evaluation is significantly influenced both by acceptance of viewers and preference of TV networks. Moreover, Philippine reality TV shows will remain conscious and sensitive to the views of audience and prerogatives of TV top management as regards the talents who will be given breaks and opportunities for show business industry.