Purpose – Despite being the second largest mobile market in Latin America regarding subscribers, Mexico’s penetration levels remain lower than the regional averages. The aim of this paper is to evaluate whether the Mexican 2013 Telecommunications and Broadcasting Reform helped mitigate or exacerbate the digital divide. In particular, we evaluate if the Reform had an impact on fixed-line internet penetration in Mexico. Methodology/approach/design – For the assessment, the 2010 Census and 2015 Intercensal Survey data used to create impact indexes through Generalized Linear Models (GLMs) estimations. Findings – Through a quintile analysis were confronted by results, with the intention of showing the average of internet penetration in each income group. The data obtained suggest that internet penetration had positive variations in all the quintiles indicating that recent regulatory changes in telecommunications matter had helped to reduce the digital divide. Practical implications – The poor and vulnerable groups remain at the digital exclusion; these groups need more digital inclusion actions.

Purpose -The aim of the research is to present the main challenges faced by Small and Medium Enterprises (SMEs) in the tourism industry, to build and enhance their value proposition within the framework of a digital environment. Design/methodology/approach -The authors carried out a review of the literature in databases using keywords. The selection of sources includes scientific articles and case studies based on different methods and contexts. Findings -The findings suggest that in a context characterized by the integration of the economy and the interference of Information and Communication Technologies (ICT), commercialization has become flexible and accessible. The above has had a tangible impact on the structure of the market and in the way in which the SMEs in the tourism industry are managed. Research limitations/implications -The study offers an up-to-date and global vision for future researchers through the review of the literature on SMEs located in the tourism industry in the context of a digital environment. Social implications -The study shows that to survive and grow, SMEs in the tourism sector must differentiate themselves from their competitors, evolve in their business model and rapidly integrate ICT in their organizational fabric. Originality/value -The construction of a value proposition for SMEs in the tourism sector should be settled on an understanding of the position held, on the competence of the competitors and the needs of the market.

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