SUMMARY INTRODUCTION Late pregnancy is a problem among physicians, especially surgeons. This paper studies family planning among Medical Students (MS) and Law students (LS). METHODS A questionnaire was sent to all female MS and LS attending the two last years of University in the first semester of 2019. Data on age, family income, marital status, and family planning (age, planning for future pregnancies, timing, professional relationship or other issues, the ideal moment for a pregnancy, attitude towards eventual pregnancies, or maternity leave) were researched. RESULTS MS were significantly older than LS. A minority of women did not plan future pregnancies (10.6% of MS and 16.4% of LS), for markedly different reasons: 40% of the MS mentioned career plans, while for 70% of LS motherhood was not a personal project. The ages chosen for pregnancy also differed: MS tended to choose older ages. The most important priorities were financial planning and professional career for both groups, but specialization/post-graduation were only cited among MS. Both groups considered that the ideal moment for pregnancy was after professional consolidation in the job market. There were differences between MS that chose a surgical specialty and other MS. DISCUSSION MS tend to go through pregnancy late, especially students planning a surgical career. Professional issues are more influential over MS than LS. Medical educators and health managers must recognize there is a need to reconcile the medical career and motherhood as females represent > 50% of MS in Brasil.

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IdentIdade cultural e consumo: uma análIse do slogan da loja sk8 surf Resumo: Neste artigo, objetiva-se analisar o slogan da loja Sk8 Surf, localizada em Santa Maria (RS), assim como as representações a respeito do surf e seu significado como identidade cultural. O referencial teórico-metodológico está situado no campo dos Estudos Culturais, articulando-os à noção de comportamento do consumidor. Através da análise, de cunho cultural, conclui-se que a imagem do surf é transmitida como uma filosofia de vida, para além do esporte em si. Trata-se de uma linha entre a identificação cultural dos consumidores e os praticantes do esporte. Palavras chave: Slogan; identidade cultural; consumo IdentIdad cultural Y consumo: una análIsIs del slogan de la tIenda sk8 surf Resumen: Este trabajo tuvo como objetivo analizar el slogan Sk8 Surf Shop, ubicada en Santa Maria (RS), así como las representaciones sobre el surf y su importancia como identidad cultural. El marco teórico está en el campo de los estudios culturales, vinculándolos a la noción del comportamiento del consumidor. El estudio llegó a conclusión de que la imagen del surf se transmite como una filosofía de vida, más allá del propio deporte. Esta es una línea entre la identificación cultural de los consumidores y los profesionales de este deporte. Palabras clave: Slogan; la identidad cultural; consumo cultural IdentItY and consumPtIon: an analYsIs of tHe slogan of sk8 surf sHoP

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