The article examines the problem of the economic behavior of an individual and analyzes the results of surveys aimed at identifying patterns created by psychological factors in the sampling process. To achieve this goal, a special questionnaire was developed, in which various situations of consumer choice are presented. 122 respondents took part in the survey, the average age of which was 32.6. This made it possible to assess the features of decision-making with some uncertainty. Issues related to the economic behavior of an individual, which have always been and remain the focus of attention of economic theories, have become the subject of interdisciplinary research. Research into the patterns of economic behavior, which is largely due to psychological factors, is especially relevant. Scientists, increasingly using mathematical methods, are building more realistic models of the economic behavior of an individual. In research in this direction, the goal is to find out how psychological characteristics and socio-psychological factors affect the economic behavior of an individual.

The article represents the main peculiarities of the process of PCQ (Psychological Capital Questionnaire) adaptation. A pilot study is performed to test the reliability and validity of Psychological Capital Questionnaire (PCQ) on the Armenian population. Psychological Capital (PsyCap) is a personal resource, which is linked with positive individual and organizational outcomes (performance, well-being, attitudes, etc). The study tested the validity between PsyCap and other constructs, such as Big Five personality traits, self-regulation (V. Morosanova), success motivation (T. Ehlers) and system of values (Schwartz). The components of PCQ were examined using correlation analysis on a sample Armenian employee. The results show that the Armenian version of the Psychological Capital Questionnaire is a reliable and valid tool and as a practical implication, PCQ is reliable to be used in the Armenian organizational context.

The purpose of this article is to present the interdisciplinary approaches that exist in the modeling process based on the psychological regularities of a person’s economic behavior. This article discusses the economic behavior of a person and issues of its effectiveness from both economic and psychological points of view. Based on the economic perception of the concept of efficiency, the hypothesis of its relativity from a psychological point of view is put forward. Relativity is conditioned by the fact that a person displays occasional behavior guided by incidental motives arising from situations which cannot be considered effective from an economic point of view. In this context, the task was to substantiate the point of view according to which the economic behavior of a person should be considered a dynamic system governed by a combination of economic, psychological and socio-political factors, the modeling process of which should be based not only on deductive, but also on inductive approaches...

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In economic theories, considerable importance is attached to the research connected with the manifestations of the behavior and modelling of different social entities (individuals, reference groups, ethnic groups) as economic entities. Attempts are made to construct effective economic behavioral models by applying mathematical methods. In this context, solutions to problems in which individual and ethno- psychological peculiarities of economic entities act as factors have become relevant in psychology. It is assumed that economic activity which takes into account psychological peculiarities of different social layers of society can contribute to the formation of balanced inter-communal economic relations, which, in its turn, can prevent the process of economic stratification, containing antagonistic elements, and keep the society away from political shocks.