Using business process reengineering (BPR) to effectively implement new strategic initiatives and integrate new technology can radically upgrade organizations (Dachyar, Yadrifil & Pratama, 2015). The following literature review compares empirical studies from eight different countries (including the United States) to identify global commonalities and differences of Business Process Reengineering (BPR) practices and the Integration of technology in the areas of research interest, critical success factors, and failure factors and recommendations. Information gathered is synthesized using a cross-cultural comparison with the eight evaluated countries divided by continent. To ensure complete understanding, term definitions and an explanation of the topic's importance are included. In addition, a brief description of each study's methodology is described in the section on research interest, and comparison findings are discussed at the end. (Key terms are provided that they are after the references.

China has become a major player in the global economy over the past decade. Recent political turmoil between China and the US coupled with the rising rates of China's currency has prompted the Chinese government to invest in building brand equity among Chinese brand names (Si, 2014). In spite of making large financial investments, setting up corporate headquarters in the US, and receiving continuous government backing, Chinese multinational companies (MNCs) have had little success with building brand equity in the US (Lipin, 2014;Gondhia, 2015). The purpose of this study was to identify factors that are hindering the acceptance of Chinese brand names among US consumers. A mixed-method, non-experimental design was used to identify common perceptions that US consumers have about Chinese brands. A survey containing six quantitative and three qualitative questions was completed by 1287 US consumers who were age18 or older. Results revealed that a lack of awareness and recognition are the primary factors contributing to this phenomenon. In addition, it was discovered that brand trust was connected to perceived quality, reputation, familiarity, and quality control.