Programmatic components of successful student services programs for student athletes are identified.

Comprehensive evaluation of academic advisors' styles and skills should incorporate ratings by consumers of such services (students) as well as peers and supervisors. This article offers multidimensional scales to assess responses to individual advisor performance (rather than overall program performance). The student scale contains the dimensions: social context, individual educational advice, and university procedures. The professional scale contains the dimensions: task competence, other orientation, and professional networking. All scales demonstrate high reliabilities (.85 to .95) and clear construct validity and are presented in their entirety.