a b s t r a c tIn the past several years, social media (e.g., Twitter and Facebook) has experienced a spectacular rise in popularity and has become a ubiquitous location for discourse, content sharing and social networking. With the widespread adoption of mobile devices and location-based services, social media typically allows users to share the whereabouts of daily activities (e.g., check-ins and taking photos), thus strengthening the role of social media as a proxy for understanding human behaviors and complex social dynamics in geographic spaces. Unlike conventional spatiotemporal data, this new modality of data is dynamic, massive, and typically represented in a stream of unstructured media (e.g., texts and photos), which pose fundamental representation, modeling and computational challenges to conventional spatiotemporal analysis and geographic information science. In this paper, we describe a scalable computational framework to harness massive location-based social media data for efficient and systematic spatiotemporal data analysis. Within this framework, the concept of space-time trajectories (or paths) is applied to represent activity profiles of social media users. A hierarchical spatiotemporal data model, namely a spatiotemporal data cube model, is developed based on collections of space-time trajectories to represent the collective dynamics of social media users across aggregation boundaries at multiple spatiotemporal scales. The framework is implemented based upon a public data stream of Twitter feeds posted on the continent of North America. To demonstrate the advantages and performance of this framework, an interactive flow mapping interface (including both single-source and multiple-source flow mapping) is developed to allow real-time and interactive visual exploration of movement dynamics in massive location-based social media data at multiple scales.

A number of recent studies showed that digital footprints around built environments, such as geo-located tweets, are promising data sources for characterizing urban land use. However, challenges for achieving this purpose exist due to the volume and unstructured nature of geo-located social media. Previous studies focused on analyzing Twitter data collectively resulting in coarse resolution maps of urban land use. We argue that the complex spatial structure of a large collection of tweets, when viewed through the lens of individual-level human mobility patterns, can be simplified to a series of key locations for each user, which could be used to characterize urban land use at a higher spatial resolution. Contingent issues that could affect our approach, such as Twitter users’ biases and tendencies at locations where they tweet the most, were systematically investigated using 39 million geo-located Tweets and two independent datasets of the City of Chicago: 1) travel survey and 2) parcel-level land use map. Our results support that the majority of Twitter users show a preferential return, where their digital traces are clustered around a few key locations. However, we did not find a general relation among users between the ranks of locations for an individual—based on the density of tweets—and their land use types. On the contrary, temporal patterns of tweeting at key locations were found to be coherent among the majority of users and significantly associated with land use types of these locations. Furthermore, we used these temporal patterns to classify key locations into generic land use types with an overall classification accuracy of 0.78. The contribution of our research is twofold: a novel approach to resolving land use types at a higher resolution, and in-depth understanding of Twitter users’ location-related and temporal biases, promising to benefit human mobility and urban studies in general.

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