This study examines the relationship between destination image and attendance at professional hockey games. Thirteen destination image attributes were selected to measure the influence of destination image on the decision to attend road games of the Carolina Hurricanes. The study was conducted at the RBC Center in Raleigh, North Carolina, during a weekday home game and a weekend home game. Fans of differing levels of team identification were surveyed. The different levels of team identification ranged from season ticket holders to mini plan purchasers to game day purchasers. The results of the study indicated that destination image is a predictor of attendance at road games. Attributes, in particular, that were stronger influences on destination image included weather, cost, safety and hospitality. There were also no differences between weekday attendees and weekend attendees. However, fans who were season ticket holders or game day purchasers were influenced by destination image when deciding to travel to road games whereas mini plan purchasers were not.
This research examines the influence of distance on the travel behaviour of fans of professional hockey teams; specifically, with reference to theories of distance decay, the research examines the strength of influence that travel distance has on professional hockey fans' road game attendance. Data collection occurred at the RBC Centre located in Raleigh, North Carolina. A questionnaire was developed and distributed to fans of the Carolina Hurricanes of the National Hockey League at the RBC Centre. The results of the analysis indicated that distance influences the travel behaviour of fans of professional hockey teams, and that for respondents there is a relationship between distance and travel behaviour and the type of ticket they purchased and when they attended a game. When factoring in the mode of transportation, the relationship between the variables changes. By understanding the nuances and complexities of the relationships between distance and travel behaviour, sport, recreation and leisure planners and managers will be able to better cater to, engage with, and attract visitors within specific distance parameters.
Submission of an original paper with copyright agreement and authorship responsibility.I (corresponding author) certify that I have participated sufficiently in the conception and design of this work and the analysis of the data (wherever applicable), as well as the writing of the manuscript, to take public responsibility for it. I believe the manuscript represents valid work. I have reviewed the final version of the manuscript and approve it for publication. Neither has the manuscript nor one with substantially similar content under my authorship been published nor is being considered for publication elsewhere, except as described in an attachment. Furthermore I attest that I shall produce the data upon which the manuscript is based for examination by the editors or their assignees, if requested.Thanking you.
This study examines the relationship between identification and attendance at team sporting events. Based on Daniel Wann's Spectator Sport Team Identification Index attributes were selected to measure the relationship between identification and decision to attend road games of the Carolina Hurricanes. The study was conducted at the RBC Center in Raleigh, North Carolina during a weekday home game and a weekend home game. Fans of differing levels of ticket purchasing behavior were surveyed. The different levels ranged from season ticket holders to mini plan purchasers to game day purchasers. The results of the study indicated that team identification is a predictor of attendance at road games. Index items, in particular, that were stronger relationships include: "how closely the fan followed the team," "how strongly the fan's friend deemed them as a fan of the team," and "how important is being a fan of the team to them." The results show that the relationship between team identification and attendance at road games is unaffected by the type of ticket the fan purchased or whether they attend a weekend or weekday game. Professionals in the area of sport management can utilize the results in order to increase as well as cultivate their fan base. Currently, attendance figures for the National Hockey League are relatively low in comparison to other professional sports leagues in America. Therefore, offering trips to road games provides teams the opportunity to strengthen current relationships with fans and develop new relationships.
Despite Tampa's growing popularity as a travel destination and solid economy, Tampa's image as a vacation preference continues to evolve. This exploration examines the influence of Tampa’s Annual Gasparilla event on guest preference of a destination, contrasting first-time and revisit guests' discernments, as well as the individuals who explicitly came to see Gasparilla, or for different purposes. A directed questionnaire was utilized in gathering information from 158 respondents, enabling a pre and post examination of how visiting recurrence and reason for visit (Gasparilla or not) affected picture the perception of the destination. The outcomes demonstrated that perceptions could vacillate significantly after sequential visits, in spite of the fact that the Gasparilla occasion in itself didn't change guest perceptions. Different types of data sources were analyzed in their utilization in persuading the guest to travel to Tampa during this period, uncovering the significance of word of mouth, yet in addition recommending the significance of having a coordinated marketing and advertising program.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2025 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.