Improper presentation of information on restaurant menus can lead to customer dissatisfaction, a loss of profitability, and could influence the ultimate failure of a restaurant operation. Although restaurateurs and customers do agree that information on restaurant menus is important, debate exists on what specific information should be provided. Currently, supporters argue for the provision of nutritional information, while critics question the ability of customers to interpret nutritional information on restaurant menus correctly. This present study, therefore, analyzes responses from 276 restaurant customers to examine information expectations of restaurant menus. A model called Customer Information Expectation of Restaurant Menus (CIERM) was developed using the guidelines set forth in the Truth-in-Menu Law and tested using a confirmatory factor analysis approach. The study found that CIERM is influenced by the factors nutrition information, product information, and food preparation. The study concludes with results, discussion, and recommendations based on the findings.
Many consumers feel that it is the social responsibility of restaurants to inform them of the nutritional content of food items that may be detrimental to their health or contrary to their beliefs. Current legislation, through the Truth-in-Menu Law, protects consumers from misleading advertisements, but does not mandate that restaurant establishments provide nutritional information. This qualitative study aims to assess how much consumers really know about menu labeling legislation and what information they consider to be most important on restaurant menus. This study found that consumers feel consistency between item description and actual presentation, accuracy of claims, disclosure of ingredients, nutritional information, value and the availability of competent servers to explain any ambiguities were most important. The article concludes with recommendations on where legislation should go and what restaurants can do to provide menus that meet customer expectations.
Congregate meal sites were funded to assist socioeconomically disadvantaged, rural older individuals in improving their health-related practices. Although the participants in the program are largely female, the meals are designed to meet one third of the daily caloric intake of a 70-year-old male, and to satisfy his recommended dietary allowances for total fat, fiber, calcium, and sodium. The actual percentage of the required nutrient intake contributed by meals served at congregate sites is indefinite. Moreover, the ability of congregate meal participants to manage their diets and their receptiveness to helpful nutrition information in that regard is unknown. Our objective was to promote nutritional knowledge in economically disadvantaged, rural older participants by studying its impact on their ability to benefit from congregate meal programs. We used a test, intervention, retest methodology to examine the effect of short-term nutrition interventions on congregate meal site participants' nutrition knowledge. The objective was to determine the participants' potential for managing their own diets (e.g., their ability to determine what diet behaviors are appropriate for specific chronic conditions). We found that while congregate meal site participants have knowledge of nutrition recommendations, their ability to apply this information in helping themselves to prevent or control their chronic conditions remains in question.
This research examines the influence of distance on the travel behaviour of fans of professional hockey teams; specifically, with reference to theories of distance decay, the research examines the strength of influence that travel distance has on professional hockey fans' road game attendance. Data collection occurred at the RBC Centre located in Raleigh, North Carolina. A questionnaire was developed and distributed to fans of the Carolina Hurricanes of the National Hockey League at the RBC Centre. The results of the analysis indicated that distance influences the travel behaviour of fans of professional hockey teams, and that for respondents there is a relationship between distance and travel behaviour and the type of ticket they purchased and when they attended a game. When factoring in the mode of transportation, the relationship between the variables changes. By understanding the nuances and complexities of the relationships between distance and travel behaviour, sport, recreation and leisure planners and managers will be able to better cater to, engage with, and attract visitors within specific distance parameters.
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