Tourism is one of the sectors with more dynamism in the world. For the Latin American countries it represents an opportunity of growth and economic and social development. Cuba is making its best efforts to link and base its economy to this ever-growing field. The presently article carried out a bibliometric analysis of the scientific investigations about tourism in general and on the tourist product, starting from the year 1975. That scientific production was formally and thematically characterized through several bibliometric indicative, standing out the productivity for authors, the chronological variation of the number of works published in this field, idiomatic productivity, the areas in those that they have been carried out, among other elements of interest for this study type. The objective is to verify what is being investigated, and for who, as well as the evolution of the academic expression of the countries in this area, in articles and magazines scientific, which are the main channel of diffusion of this topic at the present time, among other publications which contribute to a better knowledge of the map of the investigation. The analysis presented indications of improvements in the academic participation, what represents the importance of the topic for studies of sustainable tourism and the growth of the sector.

Scientific production is one of the indicators of relevance to measure the efficiency in the institutional environment, which implies a development conditioned in all the sectors from the society to world level. In the same way, the technologies of the information (TI) represent a decisive element for their administration which has experienced a constant growth during the last decades similar to the consolidation of the university studies in the different areas of the knowledge and study modalities. The following article makes a reflection on the base of the concepts and tendencies of the scientific investigation and its linking with the technologies of the information. The production of the investigation was characterized in the countries of Ecuador, Cuba and Colombia, as well as the existent relationship among the investment in technologies of the information and the institutional productivity, which was performed with the analysis of bibliometric indicatives. As a result, it was set down the bases for the theoretical-practical deeping of the investigation. Also, it was verified that the investment in IT focused in articles and scientific magazines, contribute to a better knowledge in academic institutions and that the three countries develop policies to motivate this activity, being Colombia the one with more production in the last ten years, as well as the one that has had bigger expense in IT as percentage of the GDP, which is carried out mainly by the government; although the administration of the knowledge has a transcendental impact for the economic and social development of any country.

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Tourism as a driver of local development. It is also an international practice with results exhibited by countries from various latitudes. Therefore, a tourist management is imposed who allows the identification of gaps in tourist competitiveness, customer satisfaction, increased income, and an improvement in the quality of the population life. Today, city dwellers appreciate the rural world as the corner where tranquility, authenticity, nature, traditions, among other riches, are treasured. This new concept of rural tourism makes it possible for the great tourist currents to seek other spaces that are not only sun and beach destinations, as well as representing an attractive alternative for tourists. The following article makes a reflection on the basis of the main concepts and trends linked to agrotourism as local development strategies in order to facilitate the correct management of this tourism modality. Hence, theoretical methods were used such as analysis and synthesis, historical-logical, systemic structural; and empirical ones such as scientific observation, interview, study of normative documents, among others. As a result, the bases were laid for the theoretical-practical deepening of the research and a group of conditions are proposed that allow rural tourism to develop as an outstanding framework of the agricultural sector, and diversify the offer so that it behaves as a decisive factor in local development. The study has been validated and presented at national and international scientific events with positive results.