The main aim is to predict the best marketing campaign based on whether the customer of the bank subscribe for a term deposit or not. We will use different classification algorithms and find the algorithm that will make best prediction in this aspect. The key motivation of this prediction is to create and keep clear relationship and valued customers accompanied by innovative ideas which can be used as measures to meet their requirements. Accuracy is used as the evaluation metric and the best model is chosen based on the accuracy.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.