A collection of printed fabrics for men’s shirts was designed and prepared using computer‐aided design/computer‐aided manufacturing technology. The colours for designs were ink‐jet printed on cotton fabrics with pigments and ultraviolet‐cured. These prints represented the target colours for subsequent flat‐screen printing, which was performed using pigment printing pastes and thermal curing. For an exact transfer of colours of the ink‐jet‐printed standard into the screen‐printing process, a computer recipe prediction method was used. A comparison of colorimetric parameters of fabrics printed with both printing techniques shows minimal and acceptable differences in the CIELab colour values. A comparison of colour fastness properties proves that very good colour fastness is achieved on the pigment‐printed fabrics produced with both printing techniques. The flat‐screen‐printed fabrics show better colour fastness to washing, perspiration and rubbing, while ink‐jet‐printed fabrics show better colour fastness to dry‐cleaning and light. The fabrics printed with both printing techniques have high rigidity and non‐elastic properties. The mechanical and physical parameters are strongly dependent upon the amount of the dry substance of the printing media applied on the cotton fabric surface, which is higher on screen‐printed fabrics. The ink‐jet‐printed fabrics show better air permeability than flat‐screen‐printed fabrics.