CV. XYZ is a company engaged in goat farming and goat milk processing which is developing to place itself in the industry today. To place companies in the industrial world must know the level of performance and strategies needed. One method that can be used is SWOT and the balanced scorecard methods. For the SWOT results, the company is in quadrant I, which means that the company is very profitable because the company has internal power to take advantage of opportunities that exist in the external environment. Then for balanced scorecard results, the first financial perspective: the average net profit margin is 42.31%, the average ROA is 6.91%, the average ATO is 15.85%, and the average operating ratio is 1.043. All measures in the financial perspective have reached the target. Strategic measure in the customer's perspective: the level of customer satisfaction is 77.58% which has reached the target and customer acquisition an average of 3.49% which has not reached the target. Strategic measure internal business process perspective: promotion intensity, product innovation, after-sales service, and production efficiency that has reached the target. Strategic measure of growth and learning perspective using: employee satisfaction level of 85.69%, average employee retention of 14.64%, and average employee productivity of 5.05%. Strategic measures in the perspective of growth and learning cannot reach the targets of the company. Based on the overall calculation on the company, the performance rating scale is 0.20 and is included in the fairly good category.

Companies must choose suppliers properly, because the selection of the right supplier can reduce raw material costs and increase the competitiveness of the company, while improper supplier selection can cause financial and operating problems. The purpose of this study is to determine the optimal supplier and order quantity of raw materials. As for the object of the research is a multipurpose technology machinery company. Data collection methods used in this study were observation, interviews, and questionnaires. Supplier data is processed using the AHP method to determine the right supplier, while the linear programming method is used to determine the order quantity of the raw material. Based on the calculation, the DS supplier gets a weight of 0.65 and the LG supplier gets a weight of 0.35. The optimal order quantity from each supplier is 7.5 tons for DS and 7.5 tons suppliers for LG suppliers. From the results of the optimization, the cost reduction figure is Rp. 3,750,000 or 3% of the total cost of purchase.