Abstract.The article gives the author's interpretation of concepts such as the model of competitive field and competitive market conditions in the field, and shows how to quantify the competitive field provided adequate statistical base for the operation of enterprises in market competition. The authors offer a competitively construction company with a model of the competitive field, which gives the following definition: a model of a competitive field is a graph crossing function of the life cycle of concrete products construction companies. However, the model cannot afford to manage the process, it only helps to visualize the situation. To control you need to select a specific element of the model, which can be quantified. The authors make it through the competitive field, which is defined as a closed path created by the intersection of functions depending on the market price of the construction product by product positioning in the market of the time. For a quantitative analysis of the competitive field size must use the main economic-mathematical methods and types of statistical analysis of competition.
Abstract. The article is dedicated to the features of the development of the information economy, which relies on high technology to further the continuity of the information flow, and therefore the business continuity of individual economic entities. In particular, the authors suggest modifying and optimizing the process of transmission and processing of data within a single marketing system based on the theory of functional systems. The authors give a description of the functioning of the info graphics model for marketing information system, which allows to structure the external input information at two flows at the first stage, and at the second -to create a database of relative indicators to forecast the activity of the company as a whole. Author research was conducted in the marketing sector, a separate organization. Moreover, under the marketing researches is the systematic gathering, processing and analysis of data about issues relating to marketing products and services, competition, consumers, prices, opportunities of the company and others, oriented to specification of available data or to obtaining new information to make managerial decision. Also changes in political, legal, economical, scientific and technological, demographical and other conditions of operation of an enterprise are targets of market research.
This article is dedicated to the development of new and effective intellectual model of road junction for the modern urban space. Significant reserves lie in improving the organization of traffic. Effective traffic management in these conditions should ensure the loading of the transport network to the point of its capacity and maintain a continuous uniform movement, albeit at relatively low speeds. In addition, to meet the needs of the modern economy and society in reducing transport costs and increasing the speed of delivery of goods, transport companies have to use the means of modern technology, and modernize the organization of their business. This article is devoted to the formation of a knowledge-based system analysis, methods of mathematical modelling and simulation, the enlarged model for evaluating the performance of transport interchanges, which is supposed to solve the problem of high load of the road network, taking into account not only quantitative parameters, which characterize the system under consideration, but also the legal basis for the formation of relations between all subjects of the transport interchange.
In order to ensure the implementation of the “Strategy for the Development of the Construction Industry of the Russian Federation until 2030” and the implementation of the UN resolution on sustainable development, there is a need to develop new strategic management initiatives. They should allow authorities to make inter-city comparisons, considering specific cities and their objects against the background of others undergoing similar development processes. In this article, the authors propose strategic initiatives for the management of urban facilities. In particular, the authors’ approach to the assessment of the sustainable development of housing and communal service facilities in the city is proposed. According to the authors, the housing and communal city service objects mean capital construction objects in different forms of reproduction. Moreover, the article examines both residential buildings and structures, and utility networks. The authors’ approach consists in the constant assessment of the city’s housing and communal service facilities at different stages of their operation. For this, the authors use several types of analysis: ex post analysis, ex ante analysis, and foresight analysis. For each type of analysis, the authors form a set of assessment indicators and indicate the period of the analysis. The result of the study is the development of an indicator for the assessment of the level of sustainable development of housing and communal service facilities in the city, and a roadmap for their development strategy. The roadmap is formed considering the introduction of modern end-to-end technologies and digital tools into the work of state bodies. The proposed approach, on the one hand, considers the internal complexity and heterogeneity of the city’s housing and communal service facilities. On the other hand, it is a simple tool for the making of effective management decisions by power structures, as it uses data which are available on a regular basis.
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