The purpose of this study is to examines the antesedents of capital structure. The object is 42 companies in the property and real estate sub-sectors listed on the Indonesia Stock Exchange (IDX) in 2015-2017 periods. Regression analysis was used to test the hypothesis. The results showed that the firm size variable had a significant effect on the capital structure, the profitability variable had a significant effect on the capital structure while the asset structure variable had no effect on the capital structure. And together with company size variables, profitability and asset structure affect the capital structure. Keywords: Profitability, Asset Structure, Capital Structure

This study aimed to analyze the effect of the perception of online stores and offline stores to perceived value and its impact on buying interest fashion products in Jakarta. This study has a quantitative type of research with respondents of 100 consumers in Jakarta. The sampling method is purposive sampling. This study uses a quantitative research method by conducting a survey and the hypothesis test is done by path analysis method. The results of this study indicate that online perception is not a determinant of perceived value, while offline perception is proven to significantly affect perceived value of fashion products. In buying interest, perceived value is the only factor that can be considered as a determinant of buying interest in fashion products.

One of the creative industry’ products which are inside of it are writings and pictures produced from one's creative thinking is book. For some communities, reading physical books are still an option if compared with reading digital book or called e-book. This is related with the age, neighborhood, social status and the level of education. Along with the development of the times, there has been a lot of growing up the publishing industry and also the profession of book writer, but it is not end by printing physical books, but in digital platform only. The process of e-book selling is increase every day and it become a capable industry to sustain the economic needs of communities. The quantitative research that compiled by collecting questionnaire data to the people of Jakarta and surrounding areas provides data presentation that Ebooks and physical books are important factors that influence people's interest in reading in the industrial era 4.0. Both types of books have their own appeal to attract individual mints according to different age groups.

Penelitian ini dilakukan dalam rangka untuk mengetahui pengaruh kualitas produk, harga, dan lokasi terhadap keputusan pembelian konsumen pada Bakso Granat malang Indah jalan Metro Tanjung Bunga Kota Makassar secara parsial dan simultan. Dalam melakukan penelitian ini metode analisa data yang digunakan oleh peneliti berupa metode analisis regresi linear berganda.menggunakan koesioner dalam mendapat tanggapan konsumen. kualitas produk,harga dan lokasi serta keputusan pembelian yang akan ditanggapi oleh konsumen dengan sampel sebanyak 80 responden. Hasil pada penelitian ini menunjukan bahwa secara simultan kualitas produk, harga, dan lokasi berpengaruh signifikan, namun secara parsial yang berpengaruh signifikan hanya variabel harga dan variabel lokasi. Sedangakan variabel kualitas produk tidak berpengaruh signifikan terhadap keputusan pembelian. Pada penelitian ini harga merupakan variabel yang paling dominan mempengaruhi keputusan pembelian pada Bakso Granat Malang Indah This research was conducted in order to determine the effect of product quality, price, and location on consumer purchasing decisions at Bakso Grenade Malang Indah, Jalan Metro Tanjung Bunga, Makassar City partially and simultaneously. In conducting this research, the data analysis method used by the researcher is in the form of multiple linear regression analysis method. Using a questionnaire to get consumer responses. product quality, price and location as well as purchasing decisions that will be responded to by consumers with a sample of 80 respondents. The results of this study indicate that simultaneously product quality, price, and location have a significant effect, but partially the only significant effect is the price variable and the location variable. While the product quality variable has no significant effect on purchasing decisions. In this study, price is the most dominant variable influencing purchasing decisions on the Malang Indah Grenade Meatballs

This activity is an implementation of the Tri Dharma of Higher Education at the Kalbis Institute in 2019. Community Service (PKM) is carried out in the form of training in the field of entrepreneurship and structured marketing concepts, and also on awareness training on technological progress and shifting in the Industrial Revolution era 4.0. This training is intended for all people to be able to adapt to lifestyle changes that occur and utilize technology as a source of assistance to children as the forerunner to the successor of family businesses. The implementation of PKM activities went smoothly, the benefits obtained by the PKK RW 09 mothers after attending the training are: (1) Matraman PKK group is motivated to use technology as a source of assistance to children; (2) the PKK group is able to carry out external and internal analysis both of themselves and their families; (3) the PKK group is able to apply the concept of digital children's modern accompaniment; and (5) the PKK group is able to monitor, evaluate and create solutions in assisting their children. Keywords: technology utilization, digital based learning