This article introduces a qualitative research method called discourse tracing. Discourse tracing draws from contributions made by ethnographers, discourse critics, case study scholars, and process tracers. The approach offers new insights and an attendant language about how we engage in research designed specifically for the critical-interpretive and applied analysis of discourse. More specifically, discourse tracing analyzes the formation, interpretation, and appropriation of discursive practices across micro, meso, and macro levels. In doing so, the method provides a language for studying social processes, including the facilitation of change and the institution of new routines. The article describes the current theoretical and political landscape of qualitative methods and how discourse tracing can provide a particularly helpful methodological tool at this time. Then, drawing from a qualitative study on of school lunch policy, the authors explain how to practice discourse tracing in a step-by-step manner.
This forum brings together food, (in)security, and communication. The authors participating in this forum center communication as both process and tool for understanding, mitigating, and making meaning of food (in)security. The nine authors together discuss the role of communication in food (in)security, the central challenges for scholars and practitioners working on food (in)security, and the creative possibilities and impacts influencing the future of food (in)security. The forum produces a call for applied scholars to re-imagine communication frameworks in order to make meaningful differences in their communities.
New communication technologies, including personal response ''clickers,'' have become increasingly popular across college campuses as a way to promote a wide range of practices. This paper calls attention to the need for communication models that account for the usefulness of these new technologies, especially as they relate to health promotion, dialogue, and the (re)construction of social norms. Based on observational data from a health promotion simulation game, the authors developed an Immediate Response Technology Model. The model describes the usefulness of new communication technologies in promoting the dialogue and reflexivity necessary to co-construct health-related norms and practices.
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