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In consultation with the U.S. Centers for Disease Control and Prevention’s Center for Global Health (CDC CGH), this study compared narrative and non-narrative message designs for global public health initiative issues management. A multiple-message experimental design prompted participants ( N = 669) to read a message about a CDC CGH initiative, and measured perceptions of agency reputation, support for a global public health mission, and intentions to share information. Narrative message design had direct effects on intentions to share the message interpersonally and through social media and indirect effects on the outcomes through perceptions of message features and mediating states (i.e., story structure, understanding, personal relevance, information overload) and transportation. The study contributes to theory and practice by confirming the mediating role of transportation, building on a message features approach to the study of narrative persuasion, and speaking to the challenges of issues management in global public health.

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This critical cyber-autoethnography delves into the processes of adopting a wearable device, specifically a smartwatch. As I contemplate various moments during which my foreign body (by virtue of being an immigrant) relies on another foreign body (smartwatch) to feel at “home” in spaces ranging from hostile to uncomfortable, I articulate how the status of the wearable shifts from that of an accessory to an intimate interface. The narratives presented here center intersectionality by exploring the racialized and gendered dimensions of my immigrant experience in the United States by focusing on how my brown, female body processes/filters everyday microaggressions through my smartwatch. By joining my body with a digital device, that is, becoming a cyborg, I explain how my experiences of marginalization are qualitatively modified. Articulating the shifting privileges I enjoy in the form of economic stability and linguistic competency prevents fetishizing the digital and avoids technological determinism. In conclusion, this autoethnography uses the concept of the cyborg to map the connections between embodied experience; symbolic, sensory potential of digital devices; and intersectional identities.