Indonesian tourism suffered a heavy blow when the COVID-19 pandemic hit. One of the recovery strategies issued by the Indonesian government in 2021 is storynomic tourism, which puts forward narratives, creative content, and cultural strengths. Folklore, as part of the nation's cultural wealth, can support storynomic tourism. This study examines the concept of the integration of literature, translation, and tourism using an ethnographic method while documenting the folklores of South Sulawesi in Makassarese, Buginese, and Torajanese. The data came from resource persons who know and can tell local folk tales using their local language, transcribed the collected folklore into text, and translated them into Indonesian. Other data are photos of objects related to the stories. This article discusses three folk tales, which represent the Makassarese (the love story of Datu Museng and Maipa Deapati), the Buginese (the origin of the village Batu Cokkong), and the Torajanese (the legend of Lakipadada). The mapping of the potentials and constraints faced by the folklores shows that the mentioned folk tales have significant possibilities to support tourism in South Sulawesi. According to Butler's theory, the stories can bring tourists to actual locations, promote particular places, and create a new tourist destination. On the other hand, some sites can popularize certain folk tales. This research produced the concept of literary tourism that can support the regional economy while preserving folklore as one of the cultural heritages.
Penelitian ni bertujuan untuk mengetahui motivasi masyarakat kota Singaraja berolahraga rekreasi di taman kota Singaraja. Jenis penelitian ni adalah penelitian deskriptif kuantitatif dengan metode survei. Teknik pengumpulan data menggunakan kuesioner dengan google form. Populasi yang digunakan dalam penelitian ni adalah masyarakat kota Singaraja yang berolahraga rekreasi di taman kota Singaraja yang berjumlah tak terhingga. Teknik sampel yang digunakan purposive sampling sebanyak 350 orang dari total populasi yang berjumlah tak terhingga. Data dianalisis menggunakan statistik deskriptif kuantitatif dengan persentase. Hasil analisis data motivasi masyarakat kota Singaraja berolahraga rekreasi di taman kota Singaraja menunjukan 50 orang (14,29%) sangat tinggi, 291 orang (83,14%) Tinggi, 9 orang (2,57%) Sedang , 0 orang (0,00%) rendah, 0 orang (0,00%) sangat rendah. Berdasarkan hasil analisis data dari pembahasan dapat disimpulkan bahwa motivasi masyarakat kota Singaraja berolahraga rekreasi di taman kota Singaraja tergolong tinggi (83,14%). Disarankan kepada masyakat kota Singaraja untuk senantiasa meningkatkan motivasi berolahraga rekreasi di taman kota Singaraja.
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