The purpose of this study is to analyze the effect of firm size, financial leverage, profitability, diversification of market risk and stock returns. This research uses quantitative research methods. The population in this study is the consumption sector of manufacturing companies that are listed on the Indonesia Stock Exchange (IDX) during the observation period from 2007-2016. The sample technique using non probability sampling technique with purposive sampling method. The analysis technique used Partial Least Square (PLS). The results showed that the size of the firm had a negative and insignificant effect, while financial leverage, profitability, and diversification had a positive and not significant effect on stock returns and firm size had a negative and significant influence, financial leverage and profitability had a positive and significant relationship, diversification has a positive and not significant effect on market risk and market risk has a positive and significant effect on stock returns.

The purpose of this research is to examine and analyze the effect of Profitability Ratios, Market Value Ratios, Leverage Ratios, and Activity Ratios on Profit Growth with Firm Size as Moderation Variable by using the Basic Sector and Chemical Manufacturing company objects listed on the Indonesia Stock Exchange. This research was conducted for five consecutive years, from 2015 to 2019 which included 11 sample companies, which were taken using purposive sampling technique. Data were analyzed using multiple regression analysis and residual test for moderating variables. The results showed that only the Market Value Ratio had a partial effect with a significant value of 0.013, while the Profitability Ratio, Leverage Ratio, and Activity Ratio had no significant effect on profit growth, while for the company size variable as a moderating variable only the activity ratio was significant and with the presence of variables. moderation can strengthen or weaken the relationship between the independent variable and the dependent variable.