We propose a probabilistic model for refining coarse-grained spatial data by utilizing auxiliary spatial data sets. Existing methods require that the spatial granularities of the auxiliary data sets are the same as the desired granularity of target data. The proposed model can effectively make use of auxiliary data sets with various granularities by hierarchically incorporating Gaussian processes. With the proposed model, a distribution for each auxiliary data set on the continuous space is modeled using a Gaussian process, where the representation of uncertainty considers the levels of granularity. The finegrained target data are modeled by another Gaussian process that considers both the spatial correlation and the auxiliary data sets with their uncertainty. We integrate the Gaussian process with a spatial aggregation process that transforms the fine-grained target data into the coarse-grained target data, by which we can infer the fine-grained target Gaussian process from the coarse-grained data. Our model is designed such that the inference of model parameters based on the exact marginal likelihood is possible, in which the variables of finegrained target and auxiliary data are analytically integrated out. Our experiments on real-world spatial data sets demonstrate the effectiveness of the proposed model.

Opinion formation and propagation are crucial phenomena in social networks and have been extensively studied across several disciplines. Traditionally, theoretical models of opinion dynamics have been proposed to describe the interactions between individuals (i.e., social interaction) and their impact on the evolution of collective opinions. Although these models can incorporate sociological and psychological knowledge on the mechanisms of social interaction, they demand extensive calibration with real data to make reliable predictions, requiring much time and effort. Recently, the widespread use of social media platforms provides new paradigms to learn deep learning models from a large volume of social media data. However, these methods ignore any scientific knowledge about the mechanism of social interaction. In this work, we present the first hybrid method called Sociologically-Informed Neural Network (SINN), which integrates theoretical models and social media data by transporting the concepts of physics-informed neural networks (PINNs) from natural science (i.e., physics) into social science (i.e., sociology and social psychology). In particular, we recast theoretical models as ordinary differential equations (ODEs). Then we train a neural network that simultaneously approximates the data and conforms to the ODEs that represent the social scientific knowledge. In addition, we extend PINNs by integrating matrix factorization and a language model to incorporate rich side information (e.g., user profiles) and structural knowledge (e.g., cluster structure of the social interaction network). Moreover, we develop an end-toend training procedure for SINN, which involves Gumbel-Softmax approximation to include stochastic mechanisms of social interaction. Extensive experiments on real-world and synthetic datasets show SINN outperforms six baseline methods in predicting opinion dynamics.

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We present a novel approach for real-time and proactive navigation in crowded environments such as event spaces and urban areas where many people are moving to their destinations simultaneously. Our challenge is to develop a real-time navigation system that enables movements of entire groups to be efficiently guided without causing congestion by making near-future predictions of people flow. Our approach tries to detect future congestion by using a spatio-temporal statistical method that predicts people flow. When future congestion is detected, our approach creates an optimal navigation plan based on "what-if" simulations, which accounts for the effect of total people flow change caused by navigation. We experimentally compare the spatio-temporal statistical method with the conventional matrix factorization based approach using a real data set. We also demonstrate the effectiveness of our navigation approach by computer simulation using artificial people-flow data.