Purpose This study aims to identify the effect of entrepreneurial orientation and organizational culture on organizational innovation and organizational performance among small- and medium-sized enterprises (SMEs) on the creative industry which is supporting tourism in Indonesia. Design/methodology/approach A quantitative approach was used to distribute questionnaires using a purposive sampling technique to 183 SME’s owners of the creative industry that produce and trade the products directly to the customers. A partial least square (PLS) was conducted to analyze the data. Findings Entrepreneurial orientation and organizational culture have a significant effect on innovation, which in turn, influences the performance. Interestingly, innovation does not have a significant influence on performance as well as does not mediate the influence between entrepreneurial orientation and organizational performance. Research limitations/implications The issue of innovation in this study was measured by many indicators that reflected the organizational innovation. Further studies may investigate other specific types of innovation. Practical implications Both entrepreneurs and government should establish more technological support, business incubation centers and counseling organizations to encourage performance in the future. Originality/value Socio-cultural diversity such as entrepreneurial orientation and natural resources especially the culture of Indonesia can inspire creative industries to continue to innovate and after that can lead them to improve their performance, especially in the tourism area.

Small and Medium Enterprises (SMEs) play a crucial role in the economic development in terms of the Gross Domestic Product's contribution, society empowerment as well as unemployement reduction. The aim of this research is to analyze the influence of market orientation and transformational leadership towards organizational innovation and organizational performance for SMEs, especially among the creative industry in West Sumatera (Bukittinggi, Pariaman, Padang Pariaman, and Pesisir Selatan). This research uses purposive sampling techniques to 86 SMEs of handicraft as sample size. The criteria are assigned to the respondents is the handicraft which produce as well as market its products. The data are analyzed using Structural Equation Modeling (SEM) with SmartPLS software. The quantitative result of this study shows that transformational leadership has a significant positive effect on the organizational performance. Market orientation reflected by three dimensions including customer orientation, resources orientation, and competitor orientation also has a significant positive effect on the organizational innovation and organizational performance. However, organizational innovation is not able to provide a significant positive effect on organizational performance. Among all the variables, market orientation has the strongest influence on organizational innovation and organizational performance. Due to the lack of organizational innovation in order to increase the SMEs performance, the study therefore recommends the SMEs managers should embrace on market orientation to support their business accordance with market trends.

Abstract-The research goal is to investigate the effectiveness of electronic word of mouth (e-wom) through social media and place satisfaction towards pro-environmental behavioral intention. Pro-environmental behavioral intention influenced by e-wom and place satisfaction has been identified through quantitative analysis techniques with hypothesis testing. The sampling technique is purposive sampling to establish criteria for the respondents, national and local tourists who have visited marine destination in West Sumatra. 146 respondents collected as a sample in this study. Online questionnaire via GoogleDocs used as a medium for collecting data. This study uses smartPLS 2.0 M3 software to test the linkage among variables. They were analyzed at the level of the first-order construct. The results showed that place satisfaction and electronic word of mouth (e-wom) are being the determinants of pro-environmental behavioral intention. Place satisfaction has been the enabler of sharing information behavior on social media through intention to share the scenery of marine ecotourism destination via images or text.Keyword -E-tourism, COME factors, hospitality industry Intisari-Penelitian ini bertujuan untuk menginvestigasi efektifitas electronic word of mouth (e-wom) melalui media sosial dan kepuasan pengunjung pada destinasi wisata terhadap keinginan untuk peduli terhadap lingkungan (pro-environmental behavioral intention). Pro-environmental behavioral intention wisatawan yang dipengaruhi oleh e-wom dan kepuasan destinasi diidentifikasi dalam penelitian ini melalui teknik analisa kuantitatif dengan pengujian hipotesis. Teknik pengambilan sampel dalam penelitian ini yaitu purposive sampling dengan menetapkan kriteria responden yaitu wisatawan lokal dan nasional yang pernah mengunjungi destinasi wisata bahari di Sumatera Barat. 146 orang responden terkumpul sebagai sampel dalam penelitian ini. Kuisioner online melalui googledocs digunakan sebagai media untuk mengumpulkan data. Penelitian ini menggunakan software smartPLS 2.0 M3 untuk menguji pengaruh antar variabel yang dianalisa pada level first-order construct. Hasil penelitian menunjukkan bahwa kepuasan pengunjung terhadap destinasi dan electronic word of mouth (e-wom) menjadi variabel determinan konstruk pro-environmental behavioral intention. Kepusan pengunjung telah menjadi anteseden munculnya perilaku berbagi informasi dari mulut ke mulut di media sosial melalui minat kesediaan pengunjung untuk menampilkan keindahan objek ekowisata bahari melalui gambar maupun teks.Kata kunci: Electronic Word of Mouth (e-wom), kepuasan destinasi, Pro-environmental behavioral intention, smartPLS 2.0 M3, firstorder construct.I. PENDAHULUAN Indonesia sebagai negara kepulauan terluas di dunia memiliki potensi yang sangat besar untuk mendukung kemajuan perekonomian di sektor maritim. Luas wilayah yang hampir dua pertiga lautannya lebih besar dari daratan telah mendorong Indonesia menempati peringkat ketiga di dunia setelah China dan India dalam produksi perikanan [1]. Kebijakan dan str...

Intisari— Adopsi inovasi teknologi melalui e-commerce di bidang pariwisata dikenal dengan istilah e-tourism. Pelaksanaan e-tourism di industri perhotelan di Kota Padang dikategorikan sebagai inovasi proses yang menjadi faktor kunci keberhasilan dalam industri pariwisata. Tujuan dari penelitian ini adalah untuk mengetahui tingkat adopsi website yang dikembangkan oleh Teo & Pian. Hal ini menjadi konsep dasar dari penelitian untuk menjelaskan faktor kontekstual, organisasi, manajerial, dan e-commerce (COME) dalam industri perhotelan. Isu-isu diteliti melalui studi kualitatif di Sumatera Barat. Data diperoleh melalui survei yang diikuti oleh beberapa perusahaan perhotelan dari hasil wawancara mendalam. Sementara itu, sampel ditentukan secara purposive berdasarkan berbagai adopsi website. Hasilnya menunjukkan saran untuk meningkatkan tingkat adopsi situs di industri pariwisata yang ditawarkan sebagai sarana untuk mengatasi kinerja perusahaan e-tourism ditinggikan. implikasi praktis dan pertimbangan untuk penelitian yang akan datang juga dibahas dalam penelitian ini.

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