Discipline is one of the basic needs of children in the framework of the formation and development of his character in a healthy manner. The goal is for children to be creative and dynamic in developing their life in the future. Unconditional love leads to a sense of sentiment and carelessness, whereas discipline without affection is cruel tyranny. Parents and teachers always think of the right way to apply discipline discipline for children from toddlers to childhood and adolescence. This study aims to obtain data on the Implementation of Reward and Punishment In Character Building Discipline of Early Childhood In Group B in RA An-Nawaa 3 Cirebon City. In order in order to discipline early childhood especially in group B. teachers use several strategies including reward and punishment. Reward means reward, honor which is made as an educational tool and given when a child does a good or has managed to reach a certain stage of development. Kopri (2015, 289).