Research is getting enormously important to compete with rival institutes for ranking, financial funding, students enrollment. However, there still exist numerous gaps in our understanding of creating a knowledge generating environment that will produce superior quality research. With the initiation of web 2.0 technology, a model of social networking sites has become increasingly famous. With ever increasing popularity, these social media have been used by researchers and academicians as well to enrich the learning outcome and academic performance. However, OSNS have been a debatable topic in academia with its impact on the academic performance of the students. In this study, the impact of OSNS is investigated on the research performance of students in Pakistan. The survey questionnaire technique is used to gather the data from a sample of 212 research students. And to testify the hypothesis, factor analysis and regression analysis technique are used. The results showed a contradiction in the perception and behavior of the research students. Perceived usefulness of OSNS, information quality and media sharing via OSNS have proved to have a positive impact on the researcher's performance whereas collaboration has a negative impact; perceived behavior and facilitation support have an insignificant impact on researcher's performance. It is suggested to the researcher and supervisor both to consider the implication of OSNS in research work for better research output.
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