To meet with both the energy and spectral efficiency, cooperative non‐orthogonal multiple access (NOMA) (termed as CNOMA) and simultaneous wireless information and power transfer (SWIPT) are integrated in this paper. Two different protocols such as CNOMA‐SWIPT‐PS and CNOMA‐SWIPT‐TS are proposed, by employing power‐splitting (PS) and time‐switching (TS) energy harvesting (EH) techniques, respectively. In the proposed protocols, a base station (BS) directly communicates with a NOMA near user, whereas the communication with a NOMA far user is performed with the assistance of an energy‐constrained relay node. The relay node harvests energy from the transmitted signal by the BS, employing PS or TS EH technique. We investigate ergodic sum capacity and outage probability of the proposed protocols along with analytical derivations over Nakagami‐m fading channels. Finally, the effectiveness of the proposed schemes over existing strategy and conventional multiple access is demonstrated through analysis and simulation.
Purpose
The purpose of this paper is to investigate the factors influencing the satisfaction of customer and customer loyalty in the fast food restaurant industry. A theoretical model, including hypotheses, has been proposed in this study.
Design/methodology/approach
Data were assembled using convenient sampling method. The hypothesized model was verified with the data from 204 respondents. Principal component analysis and structural equation modeling approach were applied to analyze data.
Findings
The results (significant at p<0.01 and p<0.05) exhibited that food quality, price and service quality were positively linked to customer satisfaction. Customer satisfaction was positively associated with customer loyalty. The empirical results found a contrary association between the location and environment of restaurant and customer satisfaction.
Practical implications
The managers and owners of fast food restaurants may use the results of this study to confirm customer satisfaction and loyalty of the customer. With loyal customer groups, their businesses can be sustained and gradually grown up.
Originality/value
This study will provide guidelines for the management of fast food restaurants to formulate their business strategies in the competitive market. It will give a signal to the managers to stay focused on customer relationship management as the ultimate goal of the business.
An experiment was conducted to understand the growth inhibitory effects of aqueous extracts derived from Lantana camara L. (a globally recognized invasive alien weed) on six popular agricultural crops of Bangladesh. The test was conducted in sterilized petridishes with a photoperiod of 24 hours and an average temperature of 29°C. The effect of different concentrations of L. camara leaf extracts were recorded and compared with control (i.e., distil water). Result showed different concentrations of aqueous leaf extracts caused significant inhibitory effect on germination, root and shoot elongation and development of lateral roots of receptor crops. Bioassays also indicated that the inhibitory effect was proportional to the concentrations of the extracts and higher concentration had the stronger inhibitory effect whereas the lower concentration showed stimulatory effect in some cases. The inhibitory effect was much pronounced in root and lateral root development rather than shoot and germination.
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