Universitas Muhammadiyah Metro saat ini menggunakan media promosi melalui media cetak dan secara lisan. Sedangkan dalam multimedia, media cetak hanya bisa mencakup dua unsur saja yaitu gambar dan text, lebih sedikit dibandingkan dengan media periklanan yang dapat mencakup lima unsur multimedia. Seiring perkembangan teknologi informasi, suatu perguruan tinggi dalam hal ini Universitas Muhammadiyah Metro harus dapat menciptakan inovasi agar dapat terus bekembang menawarkan fakultas-fakultas yang dimilikinya. Untuk melengkapi media promosi yang telah ada, maka dibuatlah iklan sebagai media promosi baru pada Universitas Muhammadiyah Metro, dan diharapkan setelah adanya iklan ini dapat membantu memberikan kemudahan pada publik untuk mengenali fakultas-fakultas yang ada di Universitas Muhammadiyah Metro. Perancangan ini media utama yang akan penulis gunakan adalah dalam bentuk video promosi yang akan di pulikasikan ke media sosial. Menggunakan promosi video sebagai media utama karena saat ini era globalisasi dan transformasi sistem informasi yang semakin canggih, karena video ini akan di promosikan melalui media sosial yang saat sekarang ini menjadi trend dan kebutuhan, seperti facebook, instagram, twitter, youtube, dan yang lainya”.Tujuan penelitian ini adalah merancang video promosi pada Universitas Muhammadiyah Metro. Metode penelitian yang digunakan oleh penulis yaitu menggunakan metode MDLC. Pengembangan metode multimedia ini dilakukan berdasarkan enam tahap, yaitu concept (pengonsepan), design (pendesignan), material collecting (pengumpulan materi), assembly (pembuatan), testing (pengujian), dan distribution (pendistribusian).
Determination of the cost of production is very important considering the benefits ofinformation on the cost of production are to determine the selling price of products, tomonitor the realization of production costs, to calculate periodic income and to determine thecost of inventories of finished products and products in process which are presented in thebalance sheet. In determining the cost of production, two methods can be used, namely thefull costing method and the variable costing method. In the full costing method, all costs arecalculated, both fixed and variable, because one way to control costs is to calculate the costof production to determine the selling price of the product itself. This study aims to determinethe calculation of the cost of production using the Full Costing method. The type of researchcarried out by the researcher is field research or field research, where field research is aresearch conducted at the research location with a qualitative descriptive nature. Datacollection techniques researchers used interviews and documentation. The interviewtechnique in this study used a guided free interview. The source of the data was taken by theowner of the Kanala Chips UMKM and records of the production costs of Kanala ChipsUMKM.
This study aims to determine the effect of advertising, service quality, guarantee of security and public relations on the saving interest of customers of BMT Assyafiiyah in Gajah City, Central Lampung. Data obtained from the questionnaire. The data analysis of this research was carried out using the Instrument Requirements Test, the analysis requirements testing for regression (Cross Section) and hypothesis testing. The results of this study indicate that advertising, quality of service, assurance of security and public relations together have an effect on customers' interest in saving at BMT Assyafiiyah Gajah City, Central Lampung. Keywords: Advertising, Service Quality, Security Assurance, Public Relations, Interest in Saving
This study aims to determine and explain the effect of education and training on employee performance by testing the moderating variable at PT BPRS Aman Syariah Sekampung. With the population conducted in the study as many as 36 people. Based on the results of the analysis conducted by researchers, it shows that education has a significant effect on employee performance, resulting in a coefficient of t-count value of (31.777) and a significance value of (0.000), training has no effect and is not significant on employee performance, resulting in a coefficient of t-count value of (-902) and a significance value of (0.373). Then the reward does not moderate the effect of education on employee performance, resulting in a significance value of (0.513). Reward also does not moderate the effect of training on employee performance, resulting in a significance value of (0.707).
Retno Dina Lestari. 2021. “The Influence of Working Period, Discipline, Motivation and Work Achievement on Career Paths of Employees of PT. Great Giant Pineapple Central Lampung”. Thesis Management Study Program, Faculty of Economics and Business. University of Muhammadiyah Metro. Supervisor (1) H. Suryadi S.E., M.M. Supervisor (2) H. Suwarto S.E,. M.M. This research was conducted at PT. Great Giant Pineapple Central Lampung is engaged in pineapple plantations. Where its operational activities require competent workers, therefore human resource management must be improved. This study aims to determine the effect of tenure, discipline, motivation and work performance on the career paths of employees at PT Great Giant Pineapple Central Lampung in 2020. about distributing questionnaires in the form of tenure, discipline, motivation and work on employee career paths. Then processed with SPSS version 21 with the classical assumption test approach with the methods of normality, linearity, homogeneity. This study uses quantitative methods with multiple regression analysis, partial test, F test, determination to determine the effect of tenure, discipline, motivation and work performance on the career path of Great Giant Pineapple employees. The results of the study indicate that simultaneously the tenure, discipline, motivation and work performance of employees' career paths. Partial research shows that tenure has a positive and significant effect, discipline has a positive and significant effect, motivation has a positive and significant effect, and work performance has a positive and significant effect on employee career paths. Keywords: Working Period, Discipline, Motivation, Work Achievement, Career Path
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