The study aims to understand how guests' trip purpose and hotel star rating influence the effects of the value for money perceived at hotels and service quality on guest satisfaction and WOM recommendation. Design/ Methodology/ Approach Using TripAdvisor, 25 Singaporean hotels were randomly selected for the study, which yielded hotel reviews from 2040 respondents. Hierarchical and logistic regression analysis was conducted to investigate the relationships proposed in the study. Findings Results indicate significant differences between leisure and business guests' perception of value for money and service quality at hotels with various star ratings. While perceived value for money and service quality were found as significant predictors for both leisure and business guests' satisfaction and WOM, the effects were moderated by the hotel star rating. Despite the significant effect of hotel star rating on guest satisfaction, the study found no significant relationships between hotel star rating and WOM for leisure and business guests. Practical Implications The findings suggest that managers in the hotel industry should understand the purpose of guests' trip and offer services based on their expectations. As the star rating of a hotel creates certain expectations for both leisure and business guests, providing an appropriate level of services and assuring value for money in accordance with the hotel rating, contributes to guest satisfaction and WOM recommendation.

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Recognizing the limited research on social aspects of sustainability in event studies, this paper seeks to understand how multicultural festivals promote and deliver social sustainability through the facilitation of multiple psychological sense of community for attendees. By considering refugees and ethnic minority immigrants, it also addresses the gap at the nexus of events and marginalization for under-researched groups in critical event studies. Focusing on the New Beginnings Festival, an arts and culture festival for migrant communities in Sydney, Australia, we sought to gain a better understanding by addressing this knowledge gap. A qualitative research approach was applied with data collected through participant observation, in-the-moment conversations, and semi-structured interviews. Applying the theoretical framework of Psychological Sense of Community as well as the concept of Multiple Psychological Sense of Community, we present the Festival Multiple Psychological Sense of Community (FMPSOC) model with three interconnected levels of community facilitated by the festival: Ethnic, Migrant and Mainstream. The model enables critical event scholars, event organizers and local governments alike to understand how multicultural festivals contribute to the social sustainability of their communities. It also provides a basis for evaluating this contribution and identifying areas for improvement.

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Given the central role of small accommodations to the tourism industry in Australia, this study investigated the drivers and challenges of small accommodation providers (SAPs) to engage in sustainability practices. In-depth interviews were undertaken with accommodation providers in the wine region of McLaren Vale in South Australia. The main drivers in implementing sustainability were identified as cost reduction competitiveness, societal legitimisation and lifestyle-values. Key challenges included personal, financial and operational. Moreover, SAPs identified an opportunity to influence guests' sustainable behaviour, but their limited knowledge and a concern for a negative impact on guest experience prevented them from implementing relevant strategies. This research letter contributes to the literature on small accommodation lodgings, and provides practical recommendations to local agencies wanting to support small accommodations in implementing sustainable practices.