Kolang kaling grass jelly drink is a functional food product that is beneficial for health. Consumer demand for beverage products that have a good impact on health is increasing due to high public awareness of the importance of health. The home industry of kolang kaling grass jelly drink must be able to know the criteria of attributes needed and desired by consumers. One effective method for determining the needs and desires of consumers is Quality Function Deployment (QFD). This method starts from the product planning matrix (house of quality), followed by the planning matrix, the process planning matrix, and the production planning matrix. From the results of the QFD analysis, it is necessary to improve the planning process of making grass jelly drinks, then realized using the strategy formulation implementation strategy based on mapping the main needs and performance to be achieved. Through the QFD approach, it is expected to help businesspeople formulate process improvement priorities so they can produce jelly drink products that are following the wants and needs of consumers.
Layla Bakery merupakan usaha agroindustri yang terletak di Jalan Ambulu No.110, Kecamatan Balung, Kabupaten Jember. Produk dari Layla Bakery Jember antara lain roti pisang, donat, roti tawar, roti sisir dan lain-lain. Penelitian ini bertujuan untuk menentukan jumlah persediaan bahan baku tepung optimal yang seharusnya dilakukan Layla Bakery, kapan waktu yang tepat untuk melakukan pemesanan kembali bahan baku tepung dan berapa total biaya pemesanan optimal untuk melakukan pengadaan bahan baku tepung. Alat analisis yang digunakan dalam penelitian ini adalah EOQ (Economic Order Quantity) yang meliputi perhitungan Quantity untuk mengetahui jumlah pemesanan bahan baku yang optimal, alat analisis ROP (Reorder Point) untuk mengetahui kapan waktu yang tepat untuk melakukan pemesanan bahan baku kembali, alat analisis Safety Stock untuk mengetahui persediaan pengaman dan TIC (Total Inventory Cost) untuk menghitung total biaya pemesanan bahan baku. Berdasarkan hasil analisis dengan metode EOQ, jumlah pesanan bahan baku yang optimal yaitu sebesar 3.179 Kg dengan frekuensi pembelian 18 kali dalam satu tahun dengan pemesanan ulang bahan baku jika persediaan mencapai 704 Kg dengan total biaya persediaan sebesar Rp. 351.827.600.
Banyuwangi Regency is the largest soybean producer in East Java with an average harvest area of 29,149 ha / year in the 2008-2018 period. The fluctuation of soybean production in Banyuwangi Regency, which tends to decline by an average of 6% / year and a decrease in harvested area by an average of 7% / year in the 2008-2018 period, encourages the need for a study of soybean performance. The decline in soybean production and harvested area was caused by several factors, including fluctuations in soybean prices, a very good perception of imported soybeans and trade offs with rice cultivation. To overcome the management of agricultural resources that are increasingly threatening the aspects of sustainability, this research tries to find a solution by finding the leveraging attributes and formulating development policy scenarios as the basis for a sustainable increase in local soybean production and harvest area in Banyuwangi Regency. With the development of policy scenarios, it is hoped that the agricultural sector will remain strong in providing food for the community, especially in the current Covid-19 pandemic conditions. The data analysis technique used is multidimensional analysis followed by Leverage analysis and Monte Carlo analysis. The results showed that the sustainability status of local soybean development in Banyuwangi Regency was 55.10 (the social dimension was quite sustainable), 49.17 (the economic dimension was less sustainable), and 46.90 (the quality dimension was less sustainable). The local soybean development policy scenario includes: changing the food management system. become corporate farming, expand marketing access, and conduct periodic analysis and evaluation.
Perusahaan tempe “Sumber Rejeki” sebagai pelaku bisnis harus bisa mencari, mengenal dan mengetahui kriteria atribut mutu apa saja untuk produk tempe yang dibutuhkan dan diinginkan oleh konsumennya. Salah satu metode yang terbukti efektif dan sukses untuk memenuhi kebutuhan dan keinginan konsumen adalah penggunaan aplikasi Quality Function Deployment (QFD).Tujuan dari penelitian ini adalah : (1) untuk mengetahui kriteria atribut produk tempe yang dibutuhkan dan diharapkan oleh konsumen, (2) untuk mengetahui penilaian mutu produk tempe Sumber Rejeki dibandingkan produk kompetitor (“A” dan “B”) dengan menggunakan metode QFD, dan (3) untuk mengetahui usaha perbaikan perusahaan Sumber Rejeki dengan menggunakan metode QFD agar produk yang dihasilkan sesuai dengan kebutuhan dan harapan konsumen.Pada hasil penelitian didapatkan atribut harapan konsumen (whats) sebanyak sembilan (8) atribut. Dengan skala penilaian 1-5, urutan prioritasnya : rasa tempe (4,8), tekstur tempe (4,67), warna tempe (4,40), harga produk (4,33), aroma tempe (3,63), ketersediaan produk (3,57), kemasan produk (3,37), dan informasi produk (3,33). Untuk penilaian kualitas produk tempe Sumber Rejeki, masih di bawah tempe “A”, konsumen merasa kualitas produk yang diberikan belum sesuai dengan apa yang diharapkan. Produk tempe Sumber Rejeki mendapatkan penilaian kepuasan konsumen paling rendah pada hampir semua atribut kualitas produknya, bila dibandingkan dengan kompetitornya (“A”) yaitu berupa rasa tempe (4,27), aroma tempe (4,63), ketersediaan produk (4,23), kemasan produk (4,20), tekstur tempe (4,17) dan informasi produk (4,27), dengan skala penilaian 1-5. Akan tetapi lebih tinggi dari tempe “B” pada atribut warna tempe (4,37) dan harga produk (4,40). Berdasarkan hasil perbandingan Performance Respon Teknis produk tempe Sumber Rejeki masih berada di bawah tempe “A”. Perusahaan Sumber Rejeki perlu meningkatkan kinerja persyaratan respon teknis yang diperolehnya, dengan cara:(1) memperbaiki metode pada setiap tahapan proses pengolahan tempe; (2) memperbaiki desain kemasan produk; (3) memperbaiki strategi penetapan harga; (4) memperluas daerah distribusi; dan (5) meningkatkan strategi promosi.
The purposes of this research are to determine : 1) attributes criteria that are considered by consumer in coffee buying process, 2) consumer attitudes toward coffee product attributes of PDP Kahyangan than its competitor (Kapal Api Special). The method of data analysis used in this research is the Fishbein Attitude Model. This research uses eight attributes of product, those are colour, aroma, flavour, acidity, viscosity, package, price, product availability, and product recognition. Based on this research flavour, aroma and accidity attribute are the most considered by consumer in coffee buying decision process and then followed by viscosity, product availability, colour, product recognition, package, and price. The total value of consumer attitudes toward both PDP Kahyangan and Kapal Api Special are positive, that is with the value of 138,53, it’s fewer than Kapal Api Special (162,85). Consumer attitude in flavour product attribute of PDP Kahyangan is better than Kapal Api Special, with the best value of 23,03. It showed that consumer acceptance flavour product attribute of PDP Kahyangan is is better than Kapal Api Special.
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