Since family planning programs is decentralized, the condition of family in Banyumas District was still characterized by a considerable number of children, number of cases of domestic violence as well as the increasing number of divorce. So that, this research was analyse how far the institution of family planning program in this district have attempted to institutionalize the value of small and good quality of family. This research was conducted in three subdistricts by using descriptive qualitative method. The targets were the policy makersof family planning program in district level and sub-district one, community leaders and the participant of family planning program. Data collected by interview and observation and analysed by interactive model. The result were shown that there were some obstacles to realizing this values were: limited authority along with personal staff handle this institution and lack of innovation of the extension agent.