Mobile television (TV), made possible by the convergence of media, telecommunications and consumer electronicsindustries, is one of the most hyped new mobile services in several countries [1]. The advertised key features ofmobile TV are personalization, interactivity, and most importantly, the ability to watch TV programming while on thego. The deployment of a mobile TV network consists of several stages that require careful planning. There areavailable simulation packages for designing wireless technologies, however, for mobile TV there are still planning and simulations concerns that have to be addressed in order to identify its design challenges. This article reviews the mainparameters that should be taken into account to support the design and planning of a mobile TV network andproposes an architecture for its implementation.