In order to survive the fiercer competition, more and more service firms emphasize front-line employees’ role of creating excellent customer experience by displaying positive emotions during the service interactions. However, the underlying mechanisms for the relationship between transformational leadership and front-line employees’ emotional labor remain unclear. Drawing upon the conservation of resources (COR) theory, this study develops a conceptual model in which transformational leadership influences front-line employees’ emotional labor through the mediator of psychological empowerment. By collecting data from 436 employees in five call centers, we tested our model and hypotheses through PROCESS 3.3 macro for SPSS developed by Hayes. The results show that transformational leadership shows positive and negative effects on deep acting and surface acting, respectively. The positive effect on deep acting is partially mediated by psychological empowerment, while the negative effect on surface acting is fully mediated by psychological empowerment. Specifically, two dimensions of psychological empowerment (impact, self-efficacy) play negative mediating roles between transformational leadership and surface acting, while impact, self-determination, and self-efficacy play positive mediating roles of transformational leadership and deep acting. The findings advance our understanding about how transformational leadership influences front-line employees’ emotional labor by introducing psychological empowerment as a mediator.

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As the market competition goes fiercer, more and more service firms begin to improve their service quality by encouraging customers participating in the service production and delivery process. Although customer participation's positive value was discussed by many researchers, some recent studies showed inconsistent conclusions which indicated that customer participation increase employee job stress. This paper proposes a concept model that delineates customer expertise's moderating effect on the relationship between customer participation and service quality. Through a survey of 324 consumers in hairstyle industry, a hierarchical multiple regression was performed to check the model and hypotheses. The results indicate that customer expertise shows positive main effect on service quality as well as positive moderating effect on the relationship between customer participation and service quality.

Drawing on both the organization identification and impression management theories, we propose that perceived external prestige of frontline employees influences their emotional labor through organizational identification and impression management motive. Further, the relative influence of either pathway depends upon perceived organizational support. Using survey data from 377 frontline employees in 104 hotels, the results indicate that perceived external prestige is positively related to deep acting, and negatively related to surface acting. Organizational identification partially mediates the relationship between perceived external prestige and deep acting. However, the relationship between perceived external prestige and surface acting is partially mediated both by organizational identification and impression management motive. In addition, perceived organizational support positively moderates the relationship between perceived external prestige and organizational identification, and negatively moderates the relationship between perceived external prestige and impression management motive, respectively.