The roles of sports journalists have been affected considerably by the influence of Twitter, but what is not known is how the social media application has been adopted across a range of sports newsrooms in different countries. Employing Rogers’ diffusion of innovations theory, this study examines how Twitter has been accepted or rejected on the sports desks of six broadsheet/quality news organisations in Australia, India and the United Kingdom. A mixed methods approach is employed, combining 36 in-depth interviews with a content analysis of 4103 print and online articles. This allows a comprehensive analysis of issues such as when and why sports journalists adopt this innovation, and how much Twitter-related content appears in the sports pages. Twitter adoption contains many benefits for individuals and their organisations, and the results from this study have implications for sports journalism in other nations at various stages of diffusion.
A number of studies have examined why students choose to study journalism at university, but overall, this area is still relatively underexplored. Yet, understanding why students choose journalism, and what career expectations they hold, is important not only for educators but also for wider society and public debates about the future of journalism and the value of tertiary journalism education. This article examines the motivations of 1884 Australian journalism students enrolled across 10 universities. It finds that hopes for a varied lifestyle and opportunities to express their creativity are the most dominant motivations among students. Public service ideals are somewhat less important, while financial concerns and fame are least important. These motivations also find expression in students' preferred areas of specialisation (referred to in Australia as rounds): lifestyle rounds are far more popular than politics and business rounds or science and development rounds.
PurposeResponding to increasing external pressure, universities are developing new strategies to illustrate the impact of their degrees on graduate employability. This paper investigates how alumni regard the development of their professional networks during their tertiary education in relation to employability and the associated pedagogical implications.Design/methodology/approachA qualitative approach using semi-structured interviews with 18 business and arts alumni from a regional university.FindingsThe findings reveal the importance of developing a professional network by cultivating social capital while at university. Alumni identify all forms of work-integrated learning (WIL), connectedness through social media, the role of university staff and volunteering as concrete ways to develop a professional network and enhance employability.Research limitations/implicationsThis paper has pedagogical implications to develop graduate employability and WIL. Universities should draw from alumni networks to help develop students' bridging capital through industry-facing WIL projects. Educators should design assessment tasks in which students develop contacts and networking capabilities with alumni and other professionals using various platforms (e.g. social media). In addition, educators should promote the benefits of voluntary work and invite alumni and other industry stakeholders to co-design and co-teach areas of curriculum.Originality/valueDrawing from the experiences of alumni re-routes the channel of communication from institutions expressing the importance of professional networks in relation to employability, to credible industry alumni confirming this importance. Few previous studies have taken this “outside-in approach” to emphasise and validate the importance of developing professional networks in relation to employability, particularly at regional universities.
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